The E-Myth Revisited

Why Most Small Businesses Don't Work and What to Do About It

By: Michael E. Gerber

Narrated by: Michael E. Gerber

In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

Don't Do What You Love!

What an amazing eye opener for those who want to start a business: bank on a good opportunity, not a great skill! If you think you bake great pies and love doing it, don't open a bakery - you'll be miserable! This book will tell you why that is so true and how to avoid problems associated with going from employee to boss.

Very good

This book is a combination of entrepreneurship insights with business creation processes. The narration is very good and keeps the listener entertained. Also it suggests that if the business is built in a given way, it cannot fail, showing traps to avoid when building a new business. Very insightful and nice to listen to.

MBA courses covered in a book!

This books is amazingly written and audio voice is superb.. I wish i would have read this before my Mba courses. It gives great insight to start a new business..

required listening every year

this is one of my guideposts as I continue to grow my business. excellent instruction, inspiring, grounding, and thorough. great narration is the icing on the cake.

Eyes opening

Listening to this book I've discovered that I relate so much to Sara.
I've been in a small business as a technician for a long time now and I feel that this book just opened my eyes to a brand new world.

I recommend it to everyone who started a business or intends to do it.
#tagsgiving #sweepstakes