• No BS Direct Marketing

  • The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)
  • By: Dan S. Kennedy
  • Narrated by: Mike Lenz
  • Length: 6 hrs and 15 mins
  • Categories: Business & Careers, Marketing & Sales
  • 4.8 out of 5 stars (78 ratings)

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Publisher's Summary

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses including retail stores, restaurants, and sales.

©2018 Entrepreneur Press (P)2019 Gildan Media

What listeners say about No BS Direct Marketing

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Accommodating PDF Not included??

The book refers to the pdf several times, but Audible doesn't have an accompanying pdf. Where is this?

5 people found this helpful

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Very intuitive

My favorite part is when Dan Kennedy says you gotta start somewhere good enough is good enough

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Great book. Love Dan Kennedy. No really.

Narrator did great. Love the marketing guiness that Dan is and the ideas that come from each book.

1 person found this helpful

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Must Read for marketers and salespeople

For anyone who would like to be profitable in his or hers marketing or sales endeavours this is a must read

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Marry Me

Internalize this..you to will be 200% more focused. Marketing to the Affluent my next read

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Great

Second no bs book I have read. I have already seen differences in my business

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Very informative

I’d say it deserves the talk about it, but i hated how he kept advertising his other books and website

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  • Scott_Birch_1990
  • 12-10-20

Informative

Very informative. I'm new to marketing so was insightful. Although it did refer to actual diagrams in the book an accompanying PDF would have been nice.

1 person found this helpful

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  • Andrew Henderson
  • 06-16-20

Great marketing book

Direct response marketing is the best way to market your business and Dan is the master. I have a corporate catering business in Australia and have grown the business with these strategies, thanks Dan.

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  • Rianna
  • 02-19-21

Incredible

Filled with creative and actionable marketing strategies and insight into targeting prospects pain points. Plugs his own sales quite a bit but the rest of it is gold. Definitely going to read his other books.