Creative Marketing

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas. ""A breakthrough book. Wonderfully applicable to about everything in life."" —Nassim Nicholas...

Dive into the lucrative world of social media without the need to reveal your identity with "How to Make Passive Income with Faceless TikTok, YouTube, and Instagram." This guide unlocks the secrets to building a sustainable, anonymous online presence that can generate substantial passive income. Content Overview: Explore comprehensive strategies and insights across eight detailed chapters: Chapter 1: The Basics of Passive Income through Social Media - Understand the fundamentals of passive income and choose the right platforms to align with your financial goals. Chapter 2: Mastering TikTok ...

In Book Yourself Solid for Creatives, bestselling author Michael Port and Joana Galvao deliver a game-changing and super-specific playbook for creative professionals seeking to fill their pipeline with dozens or hundreds of qualified leads and convert them into paying clients. The authors explain how to achieve your business goals, pack your calendar with high-value clients, and increase your top- and bottom-lines.

What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?

Unlock the Power of AI to Dominate Social Media and Grow Your Brand. Are you struggling to build an audience, increase engagement, or generate sales through social media? Do you feel overwhelmed by constantly changing algorithms, content trends, and the pressure to stay relevant? What if you could automate and optimize your strategy using Artificial Intelligence (AI)? In Social Media Marketing for Beginners 2025, renowned digital marketing expert Maxwell Cyberstein reveals cutting-edge AI-driven strategies that will transform your online presence.

New York Times Bestseller! What if scaling wasn’t about working harder—but seeing your business through an entirely new lens? Are you stuck growing 10–20% a year while dreaming of bigger impact—and wondering why scale feels out of reach? Here’s the hard truth: linear growth isn’t...

Top 100 Artificial Intelligence (AI) Tools of 2025 for Creators, Engineers, and Innovators The Most Powerful Artificial Intelligence Apps for Writing, Design, Video, Audio, Coding, Business, and Creativity 🚀 Discover the 100 AI Tools Shaping the Future Artificial Intelligence is no longer futuristic—it’s part of our daily workflow. From writing and graphic design to coding, automation, and video production, AI is revolutionizing how we work, create, and think. This book is your complete guide to the best AI tools of 2025—ranked, explained, and ready to use. 🧠 Inside This Book, ...

Most dentists don't go into practice to become marketers, but sooner or later, every dentist runs into the same painful question: "How much should I be spending on marketing, and how do I know it's actually working?" That's where this book comes in. Written by Jonathan Fashbaugh, a marketing strategist who has spent more than two decades helping dentists grow profitable practices, The Marketing Mix That Works cuts through the hype and confusion to show dentists what actually drives new patients into the dental office.

How to Create and Grow a Successful YouTube Channel 2024 provides a blueprint for YouTube channel growth in 2024. Follow it, and you'll be well on your way to creating content you love, building your audience, and maybe even earning some money from your passion. In this YouTube Marketing book, you'll discover the secrets to building a successful YouTube channel in 2024. By the end, you will learn: YouTube Algorithm Changes How to Set up a YouTube Channel How to Create Quality YouTube Content How to Build an Engaged YouTube Audience YouTube Live Streaming How to Monetize Your Channel Through...

Brand Yourself Online in 30 Days: 5 C’s to Build Your Brand and Create Social Media Success Read this book for FREE with Kindle Unlimited! Are you struggling to build an online brand? Does social media success seem out of your reach? Are you frustrated about how to get people to notice you on social media? If you answered “YES” to any of these questions, this book is for you!! This is not a book of theories and jargon. It’s book that will show you practical ways to brand yourself on social media and create engagements that can turn into sales!! Here's some of what you'll learn in ...

This book reveals the most innovative and successful tools for increasing your income, building your professional authority, creating and maintaining a community of customers, engaging in creative marketing, and maximizing your sales. Apply the skills and strategies you will gain here, and your business will soar! Learn all about getting high prices for your products, thinking creatively at all times, turning compliments into income and motivating people to act, marketing and selling more effectively, making as many people as possible talk about you as much as possible, and more.

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market...

There is a moment every marketer dreams of: the instant when an idea, product, or campaign leaps beyond its original audience and takes on a life of its own. It spreads from phone to phone, from conversation to conversation, from one social network to the next, accelerating in ways no traditional advertising budget could buy. This is the magic of viral marketing — and it is not as mysterious as it may seem.

In Creating Superfans, award-winning entrepreneur and keynote speaker Brittany Hodak shares a powerful framework for transforming your business from a commodity into a category of one.

The revolutionary “Red Book” that helped a generation work smarter, better, and faster—now expanded and updated with new stories, new ideas, and new methods to radically improve the way you and your company deliver results If you’ve ever been startled by how fast the world is changing...

The agency market’s not oversupplied, it’s just under-differentiated. Discover the five-step blueprint for creating your lasting competitive advantage.

In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.

In The Sale, bestselling author Jon Gordon and rising star Alex Demczak deliver an invaluable lesson about what matters most in life and work and how to achieve it. The book teaches four lessons about integrity in order to create lasting success.