Showing results by author "A. K. Pradeep"

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    • AI for Marketing and Product Innovation

    • Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
    • By: A.K. Pradeep, Andrew Appel, Stan Sthanunathan
    • Narrated by: Graham Rowat
    • Length: 6 hrs and 53 mins
    • Unabridged
    • Overall
      5 out of 5 stars 2
    • Performance
      5 out of 5 stars 2
    • Story
      4.5 out of 5 stars 2

    AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

    Regular price: $17.49

    • The Buying Brain

    • Secrets for Selling to the Subconscious Mind
    • By: Dr. A. K. Pradeep
    • Narrated by: Hari S. Patel
    • Length: 9 hrs and 15 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 69
    • Performance
      4 out of 5 stars 51
    • Story
      4 out of 5 stars 50

    As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains.

    • 2 out of 5 stars
    • Puff Piece

    • By Christopher on 06-06-13

    Regular price: $24.95