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トヨタ！進撃再開 (週刊東洋経済eビジネス新書 No.125)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 23 mins
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トヨタ！進撃再開 (週刊東洋経済eビジネス新書 No.125)
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Publisher's summary
年間1000万台以上を売る世界トップクラスの自動車メーカー「トヨタ」。2015年3月期のトヨタの営業利益は過去最高の2兆7000億円を見込む。
そのトヨタもリーマン・ショック後に4000億円を超える営業赤字や、米国での大規模リコール問題も経験した。豊田章男社長は、自動車産業で先頭ランナーである今、モデル企業もない時代に、世界マーケットへ向けどう挑戦を続けるのか。
本誌ではトヨタのグローバル体制構築を支える製造技術革新、驚愕のトップ人事、部品のメガサプライヤーへ向けた系列再編など「トヨタ4.0」の全貌を紹介する。
本書は『週刊東洋経済』2015年5月2・9日合併号掲載の35ページ分をまとめたものです。
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