Prospect: The Real Estate Lead Generation Manual

By: Brian Icenhower

Narrated by: Ed Nash

Length: 10 hrs and 56 mins

Publisher's summary

Prospect for leads in your real estate business, and you’ll be developing a skill set that produces incredible results for selling your services. Some real estate agents are content to wait in their offices, hoping for potential sellers and buyers to pop in with a listing or an offer. The same agents end up wondering why their business is shrinking instead of expanding.

Top real estate agents understand the importance of prospecting, and they get out in the community to generate the kinds of leads they know will pay off. Prospecting is an intentional activity - one that requires a strategic investment of your time. Random prospecting is almost as detrimental to your business as not prospecting at all. We teach you how to overcome your limiting beliefs and go where the clients are, and we’ll take you there one step at a time.

Whether you just obtained your real estate license or you’re ready to breathe new life into your existing real estate practice, Prospect is the one audiobook you must have as your guide. You will be expertly trained on the most tested and effective prospecting methods available: circle prospecting, sphere of influence, expired listings, for sale by owners, previewing properties, door knocking, open houses, and much more!

This audiobook presents you with not only the rationale for each strategy but also the scripts, documentation tools, and planning ideas you need to hold yourself accountable and use your time efficiently. As a result, getting more leads, more listings, and more sales will earn you a position as a top performer in the real estate industry. Prospect puts you in charge of the commission income that you generate.

©2019 Brian Icenhower (P)2019 Brian Icenhower

Great book for all Real Estate agents

You have to read this book if you are a new agent or never had a coach help you structure your business.
The 3 keys given in this book are essential to anyone in the business.

Do you want to know how to get started in RE?

I have been an agent for just over a year now and just found this book. I spent the first day listening for over 3 hours and couldn't wait to listen the next day. I have begun to set up my next year by setting up my next week of jumping into my Prospecting. My only gripe is that the documents they mention in the book are not available on Audible. So, I am going to buy the physical book as well, cause I want those Scripts!

Best Realtor Book Ever!!

Highly recommend this book. It explains how to prospect and what is expected as an agent.

Extremely Concise and Helpful

Provides a very actionable plan for prospecting. One of the most detailed and helpful real estate books I’ve read, from a nuts and bolts perspective. Read it.

wealth of information

I haven't implemented yet, as I JUST finished, but there is a tremendous amount of information to begin building a Playbook from so to speak.

awesome.

love it. replacing my bible. requires ten more words and 6 and 4 and 2

Great read

Great book I loved it . Really help me with my business. Thank you for the wisdom

A definite YES for all new Agents!!

Extremely helpful information. Well organized. Very enjoyable to listen to as well. I highly recommend this book.

Insightful

Very insightful, I thought this was well worth the price. You could tell have systems, processes and procedures spoken about in this book will inevitably lead to success. I have also read SOI, which is another phenomenal book.

Absolute Goldmine

As a new agent with limited guidance, this manual really put things into perspective when we think about what it really takes to become an effective sales professional. The biggest takeaways for me were 1. Mindset 2. Consistency 3. gradual improvement. The way my business looks now is filled with numerous "Nos" with an occasional "yes" from my typical prospecting efforts; I'm on with it because I'm confident we are on the right track! Highly recommend this resource.