Sports Performance Training

Everyone has a common misconception that sports for athletes must be grueling, exhausting, and herculean. But should that really be the case when it comes to sports nowadays? Science is in every aspect of our lives, evolving it for the better. And when it infiltrated the world of sports, something great came out.

Famous three-time Grand Slam winner Arthur Ashe pointed out that many in sports fall victim to “paralysis by analysis”. Athletes on any level can experience the pain of overthinking and sabotaging their performance. Blame many traditional methods of teaching and training. How can we train smarter, not harder? If only our body and mind could perform in a way that’s more natural and instinctive. The best athletes have this quality, but many feel it is simply unattainable for them. I assure you it is not.

There is a new revolution happening in sports as more and more athletes are basing their success on this game-changing combination: health, nutrition, training, recovery, and mindset. Unfortunately, the evidence-based techniques that the expert PhDs, academic institutions, and professional performance staffs follow can be in stark contrast to what many athletes actually practice. When combined with the noise of social media, old-school traditions, and bro-science, it can be difficult to separate fact from fiction.

Competition anxiety and overthinking putting a wrench in your athlete’s chase after victory? Learn ways to help them overcome mental hurdles and embrace true potential. Struggling to find a training plan that doesn’t leave a young competitor impatient? Certain they could make it into the record books if they could just discover their edge? Wishing for a peek inside the minds of greats like LeBron James, Simone Biles, and Lionel Messi? After working with over 5,000 athletes, coach and author Andrew J Simpson has identified exactly what makes a champion tick. And now he’s here to help ...

In The Champion's Mind, sports psychologist Jim Afremow, PhD, LPC, now offers the same advice he uses with Olympians, Heisman Trophy winners, and professional athletes, including tips and techniques based on high-performance psychology research, such as how to get in a "zone," thrive on a team, and stay humble; how to progress within a sport and sustain excellence long-term, and customizable pre-performance routines to hit full power when the gun goes off or the puck is dropped.

You've probably heard a lot about Heart Rate Variability (HRV) lately. It's become a buzzword in the health and fitness community. Why all the buzz? Because research indicates that by tracking HRV you can optimize your workout routine, get better sleep, and even improve your mental health. And for the first time, the tools for tracking HRV are not limited to scientists, labs, or elite athletes. Thanks to Oura Rings, Whoop Bands, and Apple, Fitbit, Garmin and a host of other devices, HRV tracking is now available to everyone. But what is HRV? And how can you harness the power of your device ...

Joe Friel is a legend in endurance sport coaching and the bestselling author of some of the world's most celebrated cycling manuals. Full of exciting, refreshing and sometimes surprising ideas on high-performance training, this book represents the most complete and up-to date expression of Joe’s coaching philosophy.

Did you know there is an area of your brain known as the "Lizard Brain" that thinks only about the immediate moment and your means of survival? Yes, in certain circumstances, your "Rational Brain" can effectively "shut down" and you are at the mercy of a reptile... dry-mouthed, sweating, queasy, unable to think clearly - even though you know better. When does the Lizard Brain run the show? It can happen in any number of unfamiliar, uncomfortable, challenging, or "stressful" riding situations. But here's the thing: with the right kind of training, you can learn to manage the reptile within.

How Extreme Sports Athletes Foster Flow for Success in Athletics, Business, and Daily LifeHave you always wanted to transform your performance through the power of flow and embodied practice? Would you like to learn remarkable flow and peak performance mental training that will empower you to shape your body and mind for longer, healthier, and happier experiences? If you've been looking for a practical flow book that will boost your potential to achieve success, then keep reading—this book is for you! Introducing Mastering Embodied Flow Mindset: Unleashing Peak Performance Potential in ...

Whether you’re chasing a personal best or gearing up for your very first ultra, The Ultra Marathon Plan is your go-to guide for running stronger, longer, and smarter. Packed with practical tips and cutting-edge science, this isn’t just another sports nutrition book—it’s a deep dive into the advanced fueling strategies, recovery techniques, and performance bio-hacks used by elite endurance athletes. Now, they’re yours too, whether you're a seasoned runner or just starting out. Inside, you'll learn how to: Fuel your body for long-distance endurance Enhance oxygen levels for maximum ...

What if you could train your mind the same way athletes train their bodies? In Think Like an Athlete: Mental Training for Everyday Life, you'll learn how to build the habits, focus, and mental toughness of elite performers — no jersey required. Through powerful stories, relatable lessons, and actionable exercises, this book reveals how to strengthen your mindset, stay calm under pressure, and keep showing up — even when life gets hard. You’ll learn how to: Train your mind like a muscle — build focus, confidence, and emotional control through daily “mental reps.” Push through ...

Achieve the champion mindset for peak performance. Reach new levels of success and mental toughness with this ultimate guide. Learn the "Science of Success" and prepare to excel. In this concise and highly acclaimed training guide, Peak Performance Coach DC Gonzalez teaches a blend of unique mental training technologies, sports psychology essentials, and peak performance methods that are effective and motivational. Get ready to increase your self-belief, self-confidence, and mental toughness using this powerful guide designed to help you reach new levels of success, sports performance and personal development.

In Pain Performance, Ryan Whited and Matt Fitzgerald present a radically new way for athletes to understand and manage pain that exposes the shocking lack of evidence for modern medicine’s approach to pain and injury management. Based on many years of research and a greater appreciation of the complexity of pain as a lived experience, Whited’s revolutionary “Training as Treatment” method puts you in control of your pain experience as you build mental and physical resilience.

Get ready to dominate the field with "Dominate the Field: The Ultimate Guide to American Football Training, Nutrition, and Mental Mastery." This comprehensive e-book is packed with insider tips, scientifically-backed exercises, and practical advice to help you take your American Football performance to the next level. Featuring the expertise of a seasoned coach and trainer with 20 years of experience working with football players and other athletes, this book covers everything you need to know to maximize your skills, from strength and conditioning to nutrition and recovery, and mental ...

In The Science of Running, elite coach and exercise physiologist Steve Magness integrates the latest research with the training processes of the world's best runners, to deliver an in depth look at how to maximize your performance. It is a unique book that conquers both the scientific and practical points of running in two different sections. The first is aimed at identifying what limits running performance from a scientific standpoint. In section two, we turn to the practical application of this information and focus on the process of training to achieve your goals.

Inside this essential coaching blueprint, you'll discover a treasure trove of actionable strategies designed to ignite that winning fire in every player. Learn how to: Forge the bedrock of mental toughness: Implement a coach's blueprint for developing advanced cognitive appraisal, elite emotional regulation, unwavering behavioral persistence, and superior self-efficacy in your team. Cultivate an indomitable growth mindset: Equip your players to embrace challenges, learn from setbacks, and relentlessly pursue improvement. Master composure under pressure: Provide practical solutions to help ...

Build Confidence, Focus, and Mental Strength to Win More Games Your pickleball skills can only take you so far — your mindset determines how well you play when it counts. Pickleball Mindset: Strategy and Training Guide helps you master the mental game so you can stay calm under pressure, refocus after mistakes, and perform with confidence on every point. Inside, you’ll learn proven techniques to sharpen focus, strengthen self-belief, and maintain composure through long rallies and tough matches. Whether you’re battling nerves, struggling with consistency, or looking for an edge ...

Unlock the hidden side of competition—where focus, flow, and inner calm become your greatest advantage. Every athlete trains their body. Few ever master their mind. The Mindful Competitor blends Zen wisdom with performance psychology to help you transform competition into a path of growth, clarity, and strength—on and off the court. Instead of fighting pressure, distraction, and self-doubt, you’ll discover how to compete with presence, confidence, and flow. Whether you’re an athlete, entrepreneur, or simply someone striving to perform at your best, this book will guide you to meet ...

A story about the 15 keys that unlock true mental toughness.

PROBLEM: Generic high-carb meal plans and ultra-processed sports products leave many athletes fatigued, inflamed and stuck at the same race times. AGITATION: Studies from 2022-2025 confirm that metabolic inflexibility—your inability to switch smoothly between fat and carbohydrate—raises injury risk, slows recovery and causes the GI distress that ruins big-event days. SOLUTION: Evolutionary Nutrition for Athletes shows you how to align ancestral food choices with modern training loads so you can power longer sessions, recover faster and extend your athletic lifespan. ✅ Macronutrient ...