Customer Business

Digital Marketing Strategy is your essential guide to building powerful online campaigns, mastering modern tools, and connecting with your audience across every major digital channel. This comprehensive and practical book is designed for entrepreneurs, freelancers, small business owners, and marketing professionals who want to succeed in today’s fast-paced online environment. Whether you're a beginner or looking to sharpen your skills, this guide walks you through everything from SEO and social media to content marketing, paid ads, email automation, and beyond.

More than two generations ago, the venture capital community convinced the entrepreneurial world that writing business plans and raising venture capital constituted the twin centerpieces of entrepreneurial endeavor. They did so for good reasons: the sometimes astonishing returns they've delivered to their investors and the astonishingly large companies that their ecosystem has created. But the vast majority of fast-growing companies never take any venture capital. So where does the money come from to start and grow their companies?

The must-read New York Times bestseller that's redefining hospitality and inspiring readers in every industry. - Featured in FX's The Bear and Showtime's Billions - JP Morgan NextList Pick Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie...

The subscription business model is hot - from software to music to movies to diet programs, investors and public markets want businesses that create recurring payments from unlimited customers. The old sales and marketing methods can handle attracting new customers for growth; however, only in the last five years has a discipline emerged that views growth in relation to retention, not just sales.

Unlock the Future of Business Success with AI! In The ChatGPT AI for Business Development plus Customer Service Book 2025, Carter A. Sinclair reveals the transformative potential of AI in revolutionizing the way businesses operate. This cutting-edge guide is your roadmap to integrating ChatGPT into your business workflows, enabling you to save time, enhance customer experiences, and drive growth like never before. Packed with actionable strategies, real-world case studies, and step-by-step guides, this book will teach you how to: Seamlessly integrate AI into your business framework. Deliver...

If you've ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, or Twitter, you are part of The Membership Economy, an increasingly popular model that author Robbie Kellman Baxter sees as the inevitable result of technological advancements, social trends, and a generation in transition. The Membership Economy argues that we are now moving away from ownership, but we still want the benefits that come with access.

Entrepreneurs from many walks of life flock to the catering profession. Maybe you're a great cook, enjoy throwing parties, or are interested in event planning and want to get started with catering. This book contains all you need to know to start and run a catering business from the ground up, even from the comfort of your home. It covers everything from marketing your catering business to meal costs and menu planning. Based on the size of your guest list for any menu item you can think of. Proposal templates, catering contracts, invoices, venue templates, catering staffing tools, alcohol ...

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success—and endless customers.

Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them

Attention all aspiring entrepreneurs and small business owners! Are you ready to take your bookkeeping skills to the next level? Look no further than "From Scratch to Success," the ultimate guide to building and growing your own bookkeeping business. In this comprehensive eBook, you'll learn everything you need to know to start and manage your very own bookkeeping service. From understanding the importance of bookkeeping to assessing your own qualifications, researching your market, and developing a solid business plan, every step of the process is covered in detail. We'll show you how to ...

The internet has made it easy for virtually anyone to become a business owner. It is impossible to deny the convenience and ease of online shopping for goods or services. An online platform is ideal for launching your business for any aspiring business owner, though it is not always as easy as it seems.What exactly goes into starting a business online? The landscape and procedures involved with e-commerce are vastly different from those of physical businesses. If you're ready to start your dream online business but don't know what steps to take next, this guide is for you. We'll break down ...

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that...

Looking to start your own print-on-demand t-shirt business? Look no further! Our comprehensive eBook will guide you through each step of the process, from niche selection to scaling your business. Discover the secrets of successful t-shirt business owners and learn how to create eye-catching designs that will set your brand apart. We'll also walk you through the process of setting up your online store and choosing the right print-on-demand platform to suit your needs. But it's not just about setting up shop - our eBook provides invaluable insights on how to market your business effectively....

How do today's most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than most tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business.

Are you a startup founder with a great product but no sales? Do prospective clients say your product is interesting, but no one’s buying? Collin Stewart, founder and CEO of Predictable Revenue, shares hard-earned lessons about navigating the chaos of a startup and the daunting task of finding your first customers. The Terrifying Art of Finding Customers is a straight-talking guide for founders focused on tackling the essential steps to growth in the right sequence.

Unleash the Power of Customer Experience: Create a Winning Program Are you ready to take your organization's customer experience (CX) to the next level? In this thrilling guide, you'll discover the tools and strategies to build an unstoppable CX management program that propels your business from good to great. Step into the role of a daring leader equipped with the knowledge to craft a top-performing CX program that adds tangible value and agility and sets your business apart from the competition. Say goodbye to obsessing over surveys and scores and instead focus on intentional business ...

In The Customer Service Revolution, DiJulius points out how numerous companies have made customer service their biggest competitive advantage, are dominating their industries, and have made price irrelevant. As a result of this customer service revolution, people are being treated differently, better, and in a way like never before. This is a result of how companies and management are treating their employees and how employees are treating each other and the customer - which ultimately permeates into people’s personal lives at home and in their communities.