-
Stories That Stick
- How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- Narrado por: Kindra Hall
- Duración: 7 h y 15 m
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Resumen del Editor
What stories do you need to tell, and how do you tell them?
Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies.
Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate:
- The Value Story—convince customers they need what you provide.
- The Founder Story—persuade investors and customers your organization is worth the investment.
- The Purpose Story—align and inspire your employees and internal customers.
- The Customer Story—allow those who use your product or service to share their authentic experiences with others.
Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.
Stories That Stick offers specific, actionable steps listeners can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Reseñas de la Crítica
"In my business, telling a personal story is the essence to authenticity, and proof that what I do and who I help really achieves results. Stories share a journey that me and my team can identify with and provide a way to personally connect with our clients."--Autumn Calabrese, Entrepreneur, fitness and nutrition expert
"Storytelling is an art form often lost today among snippets, sound bites, and buzzword copy. Which is unfortunate, because story is how we've connected with each other since language began. In Stories That Stick, Kindra Hall beautifully weaves the argument for story with the best way to craft one. Advice every business owner and influencer needs to understand."--Mel Robbins, author of the international best seller The 5 Second Rule
"Here's the story: Your business is in its current state, you buy this book, read it in one sitting like I did, have your mind blown, your business greatly improves. End scene. Lots of people tell stories, a few are great at it and one can show you how to do it. That's the story of Kindra and this book."--Scott Stratten, best-selling, award-winning author and Hall of Fame speaker/storyteller
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- De Amanda Schmidt en 05-28-21
De: Emma Isaacs
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Go-Givers Sell More
- De: Bob Burg, John Mann
- Narrado por: Bob Burg, John Mann
- Duración: 3 h y 47 m
- Versión completa
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Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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Do you really not know that you give to get?
- De Sandy en 09-23-10
De: Bob Burg, y otros
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The Power of Being Yourself
- A Game Plan for Success by Putting Passion into Your Life and Work
- De: Joe Plumeri
- Narrado por: Joe Plumeri, Joseph A. Califano Jr.
- Duración: 4 h y 48 m
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Everyone imagines top CEOs as larger-than-life figures who do things no one else could. But deep down every good business leader is an everyman who combines vision and high energy with the ability to connect with all types of people and learn from them
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Go Play in Traffic!
- De Teri Gasper en 01-03-18
De: Joe Plumeri
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Never Eat Alone, Expanded and Updated
- And the Other Secrets to Success, One Relationship at a Time
- De: Keith Ferrazzi, Tahl Raz
- Narrado por: Richard Harries
- Duración: 13 h y 49 m
- Versión completa
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In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.
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Couldn't finish
- De book smart en 05-01-16
De: Keith Ferrazzi, y otros
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The 10 Stories Great Leaders Tell
- Ignite Reads
- De: Paul Smith
- Narrado por: Paul Smith
- Duración: 1 h y 17 m
- Versión completa
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Paul Smith is one of the world's leading experts in business storytelling. He teaches people how to be more effective leaders by communicating their company's important mission, inspiring creativity, and earning the trust of valued stakeholders. The 10 Stories Great Leaders Tell explores the journey behind success and breaks down not just the importance of your company's story, but how to craft compelling ones of your own.
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So worth it
- De Ola en 07-25-22
De: Paul Smith
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Expert Secrets
- The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 26 m
- Versión completa
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Historia
Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Good, but it’s totally different than the physical book.
- De Don Rhoads en 10-05-21
De: Russell Brunson
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Total Focus
- Making Better Decisions Under Pressure
- De: Brandon Webb, John David Mann
- Narrado por: Johnathan McClain, Brandon Webb
- Duración: 7 h y 38 m
- Versión completa
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Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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Biography/ sales pitch.
- De Dennis en 01-10-18
De: Brandon Webb, y otros
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The New Entrepreneurz
- Changing the Way You Play Life
- De: Ronen Gafni, Simcha Gluck
- Narrado por: Simcha Gluck
- Duración: 5 h y 37 m
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The New Entrepreneurz provides a game-changing, game-based approach to molding your mind and developing a fresh entrepreneurial mentality that focuses on working smart & on collaborative winning. Advocating not for simple change, but for total transformation, this revolutionary resource provides a powerful platform to shift the paradigm for all those interested in running a smart purpose driven business.
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A positive philosophy for life and business
- De Nigel en 03-05-15
De: Ronen Gafni, y otros
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Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- De: Jim Camp
- Narrado por: Robert Jordan
- Duración: 7 h y 58 m
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General
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Historia
For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
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Thanks Chris Voss!
- De Dennis Hettema en 10-03-20
De: Jim Camp
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The Mackay MBA of Selling in The Real World
- De: Harvey Mackay
- Narrado por: Tim Wheeler
- Duración: 8 h y 34 m
- Versión completa
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Harvey Mackay is a legend - his bestsellers Swim with the Sharks Without Being Eaten Alive and Beware the Naked Man Who Offers You His Shirt were named by the New York Times as two of the most inspirational business books of all time. Now he’s back with the sum total of decades of sales know-how - teaching go-getters how to make the sale and hit the numbers, day in and day out. His advice is rooted in road-tested, real-world experiences and include tips on the Web, LinkedIn, and Facebook. The human touch is still the most important tool a salesperson has.
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Empty rah-rah
- De Eric en 12-12-11
De: Harvey Mackay
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Often Wrong, Never in Doubt
- Unleash the Business Rebel Within
- De: Donny Deutsch, Peter Knobler
- Narrado por: Peter Knobler
- Duración: 5 h y 13 m
- Versión resumida
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Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.
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Deutsch is cool!
- De Michael en 10-27-05
De: Donny Deutsch, y otros
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The Relationship Economy
- Building Stronger Customer Connections in the Digital Age
- De: John R. DiJulius III
- Narrado por: Joel Richards
- Duración: 5 h y 22 m
- Versión completa
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In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever - and they will be the key to success for businesses moving forward.
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Reinforces core values
- De Vicki Cloutier en 04-07-22
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Black Founder
- The Hidden Power of Being an Outsider
- De: Stacy Spikes
- Narrado por: Stacy Spikes
- Duración: 8 h y 35 m
- Versión completa
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From the award-winning entrepreneur USA Today named one of the twenty-one most influential Blacks in technology comes an empowering, bracingly honest, entertaining blueprint for success in life and work—including the true story of what really happened to MoviePass—straight from the cofounder and former CEO himself.
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Thank you for your written journey
- De DADOF3 en 03-11-24
De: Stacy Spikes
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A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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The Perfect Story will help you take your stories and make them perfect. Learn how to take any story and make it perfect--from storytelling expert Karen Eber, whose TED Talk on the subject has nearly two million views.
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Slow Down Bro!!!
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When his father was diagnosed with Alzheimer's disease, Richard Lui made a tough decision. The award-winning news anchor decided to set aside his growing career to care for his family. At first, this new caregiving lifestyle did not come easily for Lui, and what followed was a seven-year exercise in what it really means to be selfless.
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Lo que los oyentes dicen sobre Stories That Stick
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Adynton Enterprises, LLC
- 12-01-22
The easiest heroes journey you've ever ventured
With simple frameworks to drive thinking differently about stories and how to harness emotion for impact, Stories that Stick is a quick read that runs deep. As you look past the simple structures and dive into practicing the art of narrative, you'll find that these tried and try techniques will unlock untold potential to inspire, influence, and make an impact
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- Jakki
- 03-17-20
Storytelling: impact for all of life
This Audio book engaged me on such a way that I did what I so rarely do, I ordered the hardcover. I now know how to share my ideas and values in both my business and my personal life relationships.
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- Cera Washburn
- 11-30-21
Inspiring
Kendra captivated me from the very beginning with her amazing story telling abilities. I wanted to keep listening and never put it down. This is one I will refer back to over and over again. Timeless and classic
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- Teresa Long
- 01-29-20
This Story Will Stick With Me
Gained insight on how effective story telling will help my business. Kept me entertained and thinking. Author is even better seeing in person.
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- Lora Clark
- 02-21-23
I loved it!
Kindra made me think. What stories do I have? What caused me to do this or make that decision? I love stories…. And I learn so much from them. Very helpful book!
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- Scott Kiburz
- 03-08-20
Stories That Stick - Piercing Insight
Kindra Hall's book, Stories That Stick, provides piercing insight into effective storytelling...game changing insight. A Leadership Must Read.
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- Nicolas Mejia
- 06-11-21
Amazing Book
interesting, fun, motivating book that brings amazing applicable concepts for our daily personal and business life.
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- Marika
- 06-01-23
I’m thinking in stories now!
Loved this book. Kindra has helped me see the value of connecting with my potential clients through story. She makes it super simple as well. I’m already crafting stories in my mind.
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- j
- 03-26-24
Stories Can Drive Business Results
A great listen if you've ever doubted the power of story telling in business scenarios. The book gives meaningful examples and specific action steps when crafting stories for building engagement and influencing decision making. Whether you're addressing employees, your team, investors, customers, or potential customers, this book will guide you in becoming a compelling story teller.
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Engaged during every second.
i was looking for practical. And while I got it, Kindra delivered on so much more.
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