Human Behavior Economics

AN INSTANT NEW YORK TIMES BESTSELLER The “lively” (The New Yorker), “convincing” (Forbes), and “riveting pick-me-up we all need right now” (People) that proves humanity thrives in a crisis and that our innate kindness and cooperation have been the greatest factors in our long-term...

From the bestselling author of Thinking, Fast and Slow, the co-author of Nudge, and the author of You Are About to Make a Terrible Mistake! comes Noise, a revolutionary exploration of why people make bad judgments, and how to control both noise and cognitive bias.​ Imagine that two...

#1 NEW YORK TIMES BESTSELLER The Pulitzer Prize–winning author of Evicted reimagines the debate on poverty, making a “provocative and compelling” (NPR) argument about why it persists in America: because the rest of us benefit from it. A BEST BOOK OF THE YEAR: The New Yorker, The New...

Chaos in the Human World: Psychology, Economics, Social Systems, and the Limits of Prediction is a comprehensive and accessible exploration of how chaos theory helps explain the unpredictable patterns that shape modern life. Drawing from psychology, behavioral economics, institutional analysis, social networks, and crowd dynamics, this book reveals why small events can spark large consequences and why human systems often defy simple forecasts. Each chapter explains a different domain of complexity, showing how sensitive dependence, nonlinear feedback, and shifting thresholds influence ...

Can reading a book make you more rational? Can it help us understand why there is so much irrationality in the world? Steven Pinker, author of Enlightenment Now (Bill Gates’s "new favorite book of all time”) answers all the questions here Today humanity is reaching new heights of...

NEW YORK TIMES BESTSELLER A riveting, true-life legal thriller about the government’s pursuit of billionaire hedge fund manager Steven Cohen and his employees at SAC Capital—a revelatory look at the power and wealth of Wall Street ONE OF THE BEST BOOKS OF THE YEAR—The New York Times...

Renowned social psychologists Carol Tavris and Elliot Aronson take a compelling look into how the brain is wired for self-justification. This updated edition concludes with an extended discussion of how we can live with dissonance, learn from it, and perhaps, eventually, forgive ourselves. Why...

SHORTLISTED FOR THE FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR American Psychological Association's Ursula Gielen Global Psychology Book Award Winner PROSE Award Finalist Zócalo Book Prize Finalist A revelatory, paradigm-shifting work from a renowned Columbia professor and...

From one of the world’s top researchers on work and technology comes an insightful and surprising guide to protecting your skill in a world filling with AI and robots. Think of your most valuable skill, the thing you can reliably do under pressure to deliver results. How did you learn it?...

Have you ever wondered why we make the decisions we do? What drives the choices of individuals, shapes economies, and defines history? Praxeology for Beginners reveals the hidden logic behind human action, offering a powerful lens to understand the world and your role in it. Unlock the science of decision-making. This book simplifies the timeless principles of praxeology, making it accessible to everyone. Discover how purposeful behavior shapes markets, social structures, and personal lives—all rooted in the universal truth that humans act with intent. Explore the why behind the what. ...

In How to Have a Good Day, economist and former McKinsey partner Caroline Webb shows readers how to use recent findings from behavioral economics, psychology, and neuroscience to transform our approach to everyday working life. Advances in behavioral sciences are giving us an ever better...

The Economics of Attention: How Your Time Is Being Sold We’re living in a new kind of economy one that doesn’t run on oil, gold, or even money. It runs on attention. Every scroll, every click, every second you spend online is part of a massive, hidden system the attention economy where your time is the most valuable currency, and you’re being sold without even knowing it. Big tech, media companies, influencers, advertisers they’re all in the same game: capturing and monetizing your time. But here’s the truth no one tells you in this economy, you’re not the customer… you’re ...

Drive . . . and grow rich! The bestselling author of Investment Biker is back from the ultimate road trip: a three-year drive around the world that would ultimately set the Guinness record for the longest continuous car journey. In Adventure Capitalist, legendary investor Jim Rogers, dubbed...

A former FBI agent shares his simple but powerful toolkit for assessing who you can trust--and who you can't. After two decades as a behavior analyst in the FBI, Robin Dreeke knows a thing or two about sizing people up. He's navigated complex situations that range from handling Russian spies to...

An "introduction to the nonfascist life" (Michel Foucault, from the Preface) When it first appeared in France, Anti-Oedipus was hailed as a masterpiece by some and "a work of heretical madness" by others. In it, Gilles Deleuze and Félix Guattari set forth the following theory: Western...

An acclaimed historian of science uncovers the hidden history of brainwashing—and its troubling implications for today. Because brainwashing affects both the world and our observation of the world, we often don’t recognize it while it’s happening—unless we know where to look. As Rebecca...

This program includes an introduction and epilogue read by the author. Blending evidence across science and design, Subtract: The Untapped Science of Less offers a revolution in problem-solving: proving why we overlook subtraction, and how we can access its true potential We pile on “to-dos”...

Do you have what it takes to succeed in any situation? According to a retired commander who ran training for Navy SEALs, true optimal performance goes beyond just skill. It’s all about THE ATTRIBUTES. “Diviney’s incredible book explains why some people thrive—even when things get hard...

Achieve financial peace of mind with the million-copy #1 New York Times bestseller, now revised and updated for 2018, featuring an entirely new Financial Empowerment Plan and a bonus chapter on investing. The time has never been more right for women to take control of their finances. The...

An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control Why are people named Kim, Kelly, and Ken more likely to donate to Hurricane Katrina victims than to Hurricane Rita victims? Are you really more likely to...