Showing results by author "The Editors of New Word City"

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    • Sam Walton's Way

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 28 mins
    • Unabridged
    • Overall
      4 out of 5 stars 31
    • Performance
      4 out of 5 stars 25
    • Story
      4 out of 5 stars 25

    It would be difficult to overstate the impact Sam Walton had on American business, specifically retailing. The standalone box stores he pioneered have quite literally changed the nation's landscape. His innovations in supply-chain management and distribution totally reshaped the relationship between suppliers and retailers, and, for the most part, took wholesalers out of the equation.

    • 2 out of 5 stars
    • Don't waste your money

    • By Kevin on 02-13-12

    Regular price: $2.95

    • How Zappos Shoes In Success

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 12 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 14
    • Performance
      3 out of 5 stars 8
    • Story
      3.5 out of 5 stars 8

    How did Zappos grow 20 percent in the midst of the worst recession in decades? It used super service to build a huge and loyal customer base. It brought in some fresh air-and fresh ideas. And it got social. Here's how you can follow in Zappos footsteps.

    • 1 out of 5 stars
    • Not worth the money

    • By Smudgekick on 09-13-12

    Regular price: $2.95

    • Undoing Home Depot's Demolition

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 28 mins
    • Unabridged
    • Overall
      4 out of 5 stars 8
    • Performance
      4.5 out of 5 stars 6
    • Story
      4.5 out of 5 stars 5

    Bottom (and top) line: To turn Home Depot around. Frank Blake restoked employee morale, zeroed in customer needs, and focused on the core business. Best of all, he wasn't Bob Nardelli. What can you learn from Blake's story? Sell the project, not the product. Jump without a (golden) parachute. And never hold yourself above your people.

    Regular price: $2.95

    • How McDonald's Got Its Groove Back

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 25 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 8
    • Performance
      4 out of 5 stars 3
    • Story
      4 out of 5 stars 3

    How did the lumbering fast-food giant McDonald's cure its own sclerosis and become a newly lean, hungry competitor? Its comeback offers lessons for leaders everywhere in focusing on what their customers really want. For example, don't react to competitors, react to customers. When you broaden your market appeal, don't abandon your first customers....

    Regular price: $2.95

    • How Netflix Produces Happy Endings

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 23 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 7
    • Performance
      4.5 out of 5 stars 4
    • Story
      4.5 out of 5 stars 4

    Netflix creates loyalty with every conceivable tool of friendly persuasion, from high-tech market analysis to low-tech phone banks manned by people famous for coaxing smiles out of grumps. Result: a vibrant, highly successful enterprise that has beaten off numerous competitive threats and built an ever more credible promise of future growth.

    • 5 out of 5 stars
    • Some Good Customer Care and Business Strategies

    • By Lawrence on 06-28-11

    Regular price: $2.95

    • How Jet Blue Got Its Wings Back

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 28 mins
    • Unabridged
    • Overall
      3 out of 5 stars 3
    • Performance
      3 out of 5 stars 1
    • Story
      3 out of 5 stars 2

    For JetBlue, the ice storm of 2007 was a nightmare come true. Thousands of passengers were stranded, many of them locked for hours in planes on runways. How the airline handled the public relations damage, fixed the problems, and rehabilitated its image is a model of disaster control.

    Regular price: $2.95

    • How UPS Delivers Again and Again

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 21 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 3
    • Performance
      2 out of 5 stars 1
    • Story
      2 out of 5 stars 1

    Here we begin with a paradox: United Parcel Service, good old "Brown", is seemingly a mighty bore yet actually a mighty innovator, one of America's most creative companies. Constantly finding new ways to capitalize on change, it has escaped corporate complacency and flourished in hard times. Now it's coping with global recession by reinventing itself yet again - this time with a whole new sideline, supply chain management.

    Regular price: $2.95

    • Henry Ford's Way

    • By: The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 40 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 20
    • Performance
      4 out of 5 stars 11
    • Story
      4 out of 5 stars 11

    Henry Ford's vision of a car for Everyman and a living wage for his employees created the middle class and forever changed America. But the deeply flawed genius got lost in his own new world. Among the lessons you can learn from his life: Make yourself stand out. If you find a diamond, don't throw it away. Don't neglect opportunities no matter how remote. Understand your weaknesses.

    Regular price: $2.95

    • FT Press Delivers: Profiles of Remarkable Companies

    • By: Nancy F. Koehn, The Editors of New Word City
    • Narrated by: Suzanne Toren
    • Length: 3 hrs and 41 mins
    • Unabridged
    • Overall
      3 out of 5 stars 2
    • Performance
      0 out of 5 stars 0
    • Story
      0 out of 5 stars 0

    Wal-Mart. Jet Blue. McDonald's. These names are synonymous with business success. These profiles give insight into how they do it, over and over again.

    Regular price: $19.95