🟢 Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podcast player in just 2 taps right here:https://episodes.fm/1736586770

Every episode, an expert, entrepreneur, creator, or communicator dissects a single story or draft piece by piece. Hear how they found it, how they developed it, how it might improve, and how they're using it to build their business and leave their legacy.

You'll walk away thinking more about the power of your words and less about the volume of your content.

Find the show here: https://episodes.fm/1736586770

ABOUT THIS EPISODE:
Meet Andrew Davis. He is a powerhouse business speaker who’s given speeches in 35 different countries, at more than 50 events every year. He speaks to audiences ranging from marketers and entrepreneurs to plumbers and physicians — and there may not be a storyteller who is this craft-driven and obsessed with telling amazing stories in the worlds of business, marketing, and customer experience.

Andrew hosts a popular video series called the Loyalty Loop on YouTube, and he’s had a long career crafting stories of all kinds, including jobs as a producer for NBC and a writer for the news legend Charles Kuralt.

As an entrepreneur, Andrew has built and sold a marketing agency, produced docuseries for brand clients big and small, and authored multiple books about marketing and customer experience.

In this episode, we dissect one of his signature stories. It's been with him for almost ten years, and he can customize it across audiences and projects to arrive at basically any insight he needs to teach. It’s a rare look at how a true master of the craft executes the tiny things that create a big impact both for his audience and his business.

Jump into the conversation:
(06:27) Meet Andrew
(14:18) Andrew’s Story
(22:38) Dissecting the Story
(39:02) First, Last, Favorite

Bonus Video:

🎨 Watch a video animation of Andrew’s signature story:

https://jayacunzo.com/blog/how-stories-happen-episode-1-andrew-davis

Resources:

⚫ Follow Andrew: https://www.linkedin.com/in/drewdavishere/

⚫ Explore his speaking: https://www.akadrewdavis.com/

⚫ Watch the Loyalty Loop: https://www.youtube.com/playlist?list=PLeegDFQqmxjBUpr5FCHzlpsKVyeEmPuf3

🔵 Follow Jay: https://www.linkedin.com/in/jayacunzo/

🔵 Subscribe to Jay’s newsletter: https://jayacunzo.com/newsletter

🔵 Learn about Jay’s coaching and consulting: https://jayacunzo.com/

🟢 Created in partnership with Share Your Genius: https://shareyourgenius.com/

🟢 Cover art designed by Blake Ink: https://www.blakeink.com/

🟢 Video animation by La Hacienda: https://www.lahacienda.media/

🟢 Find and support our sponsors: https://jayacunzo.com/sponsors

Find and follow How Stories Happen in your favorite podcast player, or visit howstorieshappen.com to learn more about the show and find the appropriate link for you.

Every episode of the show, we’re dissecting stories and drafts with incredible storytellers to understand how they found their ideas, how they developed their work, and how they’re using their stories to build their business and leave their legacy.

You’ll walk away ready to differentiate on the impact of your ideas, not the volume of your content.

It’s a show for business storytellers focused on standing out easier and resonating deeper through substance and stories, not hollow stunts.

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You can also subscribe to my free newsletter, 💌 Playing Favorites, and learn more about my coaching for experts looking to differentiate and my membership for business storytellers (the Creator Kitchen) at jayacunzo.com

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ABOUT ME:

Jay Acunzo helps business leaders develop more original premises — the big ideas they become known for publicly. His work focuses on his core belief in prioritizing resonance first, not reach.

After starting his career in media and marketing roles at Google and HubSpot, Jay authored the book about questioning best practices, Break the Wheel, toured as a professional speaker, giving keynote sin 25 states and 3 countries, and cofounded the mastermind for business storytellers, the Creator Kitchen.

As an advisor, he’s worked with more than 200 individuals and teams to help them differentiate through the impact of their ideas, not the volume of their content. Past clients include Salesforce, GoDaddy, Wistia, Drift, and Help Scout, as well as hundreds of individual thought leaders and experts, including the author behind Google’s innovative employee training program and the performance coach who helped Kobe Bryant develop his Black Mamba persona.

Jay is a proud New England resident, a troubled Knicks fan, and an obsessive grilled pizza chef. His grandest aspiration (though he’d say delusion) is to be the Anthony Bourdain of business storytelling.

💛 Keep making what matters!

Why do we constantly underestimate how long something will take in the short-term? In other words, we tend to over-estimate just how much we can achieve right now. Then, when we think long term, the reverse tends to happen: we actually UNDER-estimate what we're capable of achieving over time. 

Today, we want to know more about the promise of a popular trend, the creative streak, and whether they can help us overcome our constant battle with planning our time and achieving something greater.

This week, Grant Faulkner, Executive Director of the world-wide phenomenon NaNoWriMo (aka National Novel Writing Month) gives us a peek into the power (and potential pitfalls) of creative writing streaks. Meanwhile, Giorgia Lupi, an information designer and partner at the firm Pentagram, reflects on her famous, collaborative creative streak, Dear Data, with Stefanie Posavec -- a year-long journey of sketching personal data-based postcards, which eventually led to exhibitions, book deals, critical acclaim, and internet fame. 

Can we change our relationships to deadlines? How might we banish our inner editors holding us back during crucial early stages in the creative process? And how might we reconcile both the short-term and long-term work we do? 

Let's go streaking.

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SUBSCRIBE TO THE NEWSLETTER:

💌 Playing Favorites is the newsletter from Jay about resonance, storytelling, differentiation, and getting off the content hamster wheel to make things that matter more (because when your work matters more, you can hustle for attention less).

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WORK WITH JAY:

✅ If you're an expert/entrepreneur looking to develop and differentiate your personal brand, podcast, speaking, newsletter, or other pillar project, learn more about Jay's coaching.

👋 Or you can book Jay to speak to your organization or event.

📚 You can also explore Jay's books.

***

ABOUT JAY ACUNZO:

Jay Acunzo helps business leaders develop more original premises — the big ideas they become known for publicly. His work focuses on his core belief in prioritizing resonance first, not reach.

After starting his career in media and marketing roles at Google and HubSpot, Jay authored the book about questioning best practices, Break the Wheel, toured as a professional speaker, giving keynote sin 25 states and 3 countries, and cofounded the mastermind for business storytellers, the Creator Kitchen.

As an advisor, he’s worked with more than 200 individuals and teams to help them differentiate through the impact of their ideas, not the volume of their content. Past clients include Salesforce, GoDaddy, Wistia, Drift, and Help Scout, as well as hundreds of individual thought leaders and experts, including the author behind Google’s innovative employee training program and the performance coach who helped Kobe Bryant develop his Black Mamba persona.

Jay is a proud New England resident, a troubled Knicks fan, and an obsessive grilled pizza chef. His grandest aspiration (though he’d say delusion) is to be the Anthony Bourdain of business storytelling.

💛 Keep making what matters!