Born and raised in Tampa, Megan Jordan started her Real Estate career at the age of 22. She became one of Tampa’s youngest brokers at the age of 25, helping start another Real Estate Brokerage in the Tampa area, targeting investors as well as property management. Her passion for her clients and love for her work have led her to open up Bay to Bay Brokerage. If she isn’t helping clients, she is going on adventures with her two sons and husband, playing soccer, or focusing on her men's sober living home that she co-owns in Tampa.

On today's episode, we cover:

• Megan's favorite brew (1:29)
• Getting started in the real estate industry and advice for new realtors (2:51)
• What client relationship management looks like in real estate (5:09)
• What's keeping Megan in the Tampa Bay market (12:49)
• The average day in the life of a real estate agent (16:36)
• Megan's hot take on the real estate industry (21:04)
• Final thoughts and takeaways (24:26)

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Brian Hurst's career is a testament to his unwavering commitment to customer-centric roles. Beginning as a College Program Intern at Disney World, he learned the art of creating unforgettable experiences. His recent focus on marketing within the tech industry has showcased his innovative approach, ensuring that customer expectations are not only met but exceeded as much as possible. Brian's leadership extends to his role on the board of the American Marketing Association (AMA) Boston chapter, where he contributes to shaping marketing trends and fostering professional growth in the field.

With a foundation rooted in delivering exceptional customer experiences, Brian's career journey highlights his passion for understanding and meeting customer needs. From creating magic at Disney World to shaping impactful marketing strategies for tech companies, he consistently strives for excellence. Brian's dual role as a marketing leader and board member of AMA Boston underscores his dedication to staying ahead of industry trends and fostering growth within the marketing community.

On today's episode, we cover:

• Brian's favorite brew (1:53)
• How to build a brand journey through consumer marketing (3:01)
• Creating the perfect game plan for market differentiation (4:47)
• Where live content is heading in 2024 (10:13)
• Final thoughts and takeaways (17:13)

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Katrina Owens is the Founder of Knockout Directive, a brand and publicity consultancy empowering passionate service providers and lifestyle brands with the magic of public relations.

After spending 10 years working in corporate marketing and PR, Katrina left her lucrative job in real estate to focus on living a more aligned and purpose-driven life. As she built her consultancy, she began working with small businesses on their marketing strategies and noticed they were all making the same mistake. They were not harnessing the power of public relations, assuming it was a tactic reserved just for big businesses with big headlines.

Now, Katrina helps passionate service providers and lifestyle brands radiate BIG brand energy by discovering their unique position in the marketplace, curating a distinct brand presence, and amplifying their business using modern-day PR tactics. Her clients have been featured in Vogue, People Magazine, on FOX News and podcasts across industries and the world.

On today's episode, we cover:

• Katrina's favorite brew (1:51)
• The biggest misconceptions in PR (2:36)
• Tips for using PR to build your personal brand (8:07)
• How brands can map out a long-term PR journey (11:26)
• Final thoughts and takeaways (23:33)

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Visit Knockout Directive at www.knockoutdirective.com/

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