With email technology continuously evolving, mastering the art of business email has never been more critical. Dive deeper into advanced techniques with "Transforming Business Emails: From Blasé to Brilliant with Creativity," featuring expert insights from Kaitlin Harvey in Episode 13 of iPost’s podcast "Email Never Sleeps."This episode delves into the advanced elements of email development, a crucial skill set for today’s digital marketers looking to elevate their strategies. Kaitlin Harvey shares her extensive knowledge on optimizing email campaigns for higher engagement and better conversion rates. Whether you're an experienced professional or looking to upgrade your expertise, this talk will provide actionable insights to thrive in the dynamic world of email marketing.📚

Learn more about advanced email strategies here: https://www.ipost.com/blog/

🔗 In This Episode:Kaitlin Harvey: https://www.linkedin.com/in/kaitlin-harvey/

Andrew Kordek: https://www.linkedin.com/in/andrewkordek/

This episode is particularly valuable if you've benefited from insights from top digital marketing experts or are a member of communities like Email Geeks!Join us as we explore comprehensive strategies to enhance your email campaigns and ensure they excel across all devices and platforms, no matter the inbox!#BusinessEmails #EmailMarketing #DigitalMarketing #EmailGeeks

With email technology continuously evolving, mastering the art of email development has never been more critical. Jump into the fundamentals with "Email Development 101: How To Do It Right," featuring expert insights from Andrew Kordek and Anne Tomlin in Episode 12 of iPost’s podcast "Email Never Sleeps."

This episode explores the essentials of email development, a must-have skill set for today’s digital marketers. Andrew and Anne unpack the intricacies of crafting effective, responsive email designs that captivate and convert. Whether you're a newbie or looking to polish your skills, this talk will equip you with the knowledge to excel in the fast-paced world of email marketing.

Learn more about email strategies here: https://www.ipost.com/blog/

🔗 In This Episode:

Anne Tomlin: https://www.linkedin.com/in/annetomlin/ Andrew Kordek: https://www.linkedin.com/in/andrewkordek/

This episode highlights the best practices in email development and tackles common challenges and how to overcome them. If you've enjoyed content from digital marketing leaders or are actively following platforms like Email Geeks Community, this episode is particularly enlightening!

Join us as we explore practical strategies to enhance your email campaigns and ensure they perform beautifully across all devices and platforms, no matter the inbox!

#EmailDevelopment #EmailMarketing #DigitalMarketing #EmailGeeks

Why Dedicated IPs & The Decline of Open Rates Could Be Game-Changing for Your Email Marketing Strategy. Are you navigating the complexities of email marketing and wondering about the significance of dedicated IPs and the relevance of traditional metrics like open rates? If you are curious about enhancing your deliverability or whether metrics still matter, this episode of "Email Never Sleeps," presented by iPost, is for you! In this detailed discussion, Andrew Kordek hosts Jakub Olexa, email marketing savant and the mind behind Mailkit, to explore the pivotal transformations shaping the future of email marketing. Whether you’re a marketer looking to refine your strategy with dedicated IPs or questioning the validity of open rates due to emerging privacy protocols like Apple's MPP, this episode will provide you with deep insights and actionable advice. If you value content from thought leaders like Email on Acid or The Futur, you’ll appreciate the depth of knowledge shared in this episode. What you’ll learn: -The critical advantages of using dedicated IPs over shared IPs and how they can dramatically improve your email deliverability. -Insights into the declining reliability of open rates as metrics and what metrics you should focus on instead to gauge the true success of your email campaigns. -Practical strategies and expert tips to future-proof your email marketing efforts against the backdrop of increasing privacy regulations. Watch the full episode to discover: -Why the shift from traditional metrics to more robust measures of engagement and conversion is crucial for modern email marketers. -How dedicated IPs provide a competitive edge in maintaining sender reputation in a congested digital space. Connect with the experts for more insights: Jakub Olexa https://www.linkedin.com/in/axelo/ Andrew Kordek https://www.linkedin.com/in/andrewkordek/ This episode is a treasure trove for email marketers who aim to leverage advanced strategies for better performance and compliance in 2024 and beyond. Don’t miss out on these expert insights, which could redefine the success parameters of your email campaigns. Subscribe and turn on notifications so you never miss another insightful discussion from Email Never Sleeps!