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Why Don't They Call Me? 8 Tips for Converting Wedding & Event Inquiries to Sales

By: Alan Berg
Narrated by: Alan Berg CSP
Length: 2 hrs and 31 mins
Categories: Business, Career Skills
5 out of 5 stars (11 ratings)

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Publisher's Summary

It would be so much easier if they'd just pick up the phone and call you, wouldn't it? That's what Alan Berg hears from wedding and event pros around the world. However, in the real world you're more likely to get digital inquiries through email, a website contact form, text, live chat, social media messaging, and WhatsApp than through a phone call.  

How can you create a rapport, continue the conversation they've already started, and in many cases even get the sale, without speaking with them on the phone, or in person? That's what Alan will answer for you in this book. He'll show you how to get them to reply quicker, and how you can convert those inquiries to appointments - whether live or virtual - and even make sales, all using the same method they used to reach out.

Alan will show you his eight tips for converting wedding and event inquiries into sales. You'll see how using the right tone, energy, and format can make all the difference. And he'll give you a few simple tips that will have them replying to messages that they currently ignore.

Lastly, there are real examples of conversations that wedding and event businesses, just like yours, have used to get appointments and sales, all without a phone call. And there's more bonus material in the book and on Alan's site.

Want to know if this will work for you? Here's what other businesses have written after using Alan's techniques:

"In the past few weeks, I have already experienced positive results from utilizing some of the techniques Alan suggested."

"I am pleased to say we've been getting a lot more responsiveness to our inquiry emails since we changed the language."

"I immediately put the tips you gave into practice and am seeing more follow-up emails which will hopefully turn into more business."

Recorded by the author at Andover Textile Studios in New Jersey.

©2018 Alan Berg, CSP (P)2018 Alan Berg, CSP

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Wedding Planner Reader

I heard his webinar on WeddingWire.com then wanted more so I got his book. It was clear, quick, and helpful. I’m already seeing results and it’s only been a week! These tips take time to commit to your everyday business routine however it’s worth the work!

1 of 1 people found this review helpful

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The Leading Expert in Wedding and Event Marketing

This book is jam packed with amazing information! So much that I am going to have to listen to it multiple times in order to implement it all! I have already started using some of the tips and it's working! This is definitely a MUST HAVE for your business library.

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So much great info!

A nice short listen that is Packed Full of great tips that you can start implementing Today!!

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  • Anthony
  • 02-19-19

Packed with golden nuggets

This book contains so much gold and wisdom that it's truly a must buy for anyone in sales, but especially if you're in the wedding industry. Some of the suggestions may differ from what you currently do but Alan provides sound rationale for why you should give these suggestions a try.