No B.S. Guide to Direct Response Social Media Marketing (2nd Edition)

No B.S. Series

By: Dan S. Kennedy, Kim Walsh Phillips

Narrated by: James Romick

Length: 7 hrs and 31 mins

Publisher's summary

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire.

Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time. You'll learn: six direct-response principles that must be applied to social media marketing; the most powerful marketing tactic (per Google); how to get riches with niches and become a magnet to your customers; the monetizing magic of crafting effective emails; the number-one way to prevent wasted marketing dollars; five ways to grow your list for free (before spending a dime on advertising); how to turn passive content into an active conversion tool; how to create raving fans who introduce you to their networks; how to turn niches into riches, laser in on your perfect prospects, and ignore the "tire kickers"; and how to harness the biggest secret in social media - offline.

Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.

©2020 Entrepreneur Media, Inc. (P)2020 Gildan Media

Lots of good info

Im a laggard in the social media world. This book has a ton of what seems like practically applicable knowledge. I listened to the book and was convinced to order the paperback.

Strong advice

Offers great tactics you can implement immediately. I also Found the recommended tools very helpful. This is a great quick read for anyone offering an online service,

Money Printing Machine

I’ve been a marketing for the past 4 years and nothing on the internet come even close to the amount of value in this book. This book teaches you principles that apply to all social media that can contribute explosively to organic reach and lead generation!

LOADED WITH USEFUL INFO

I must buy the actual book now because it is loaded with resources that cannot be tackled without the written info to refer to frequently. Very helpful. So glad I found it. Thank you for sharing so many secrets. 😊

Actionable information

Good book with lots of actionable information that you can use right away. I recommend it.

Going to take action

I am now going to take action! This is an ACTION book. Thanks for all the strategies included

The New Golden Standard in Online Marketing

I have read more than a dozen books on the topic of online marketing. All seem to complicate this topic. This book lays it all down in simple and actionable steps. I wish I had access to such lessons before throwing a lot of money on ineffective marketing

Word for word guide. Incredible

By far the best marketing book I’ve ever read. Literally step-by-step guides on every facet of marketing and how to to get a brand spanking, new business up and running and scaling.

Eye opener

Loved this book! It opened my eyes into all the ways I am supposed to manage IG, FB, LinkedIn, blogs, etc. it filled me up with power instead of making me feel guilty of my extra time using social media for my business. I also have a hyphenated last name, so Kim resonated with me.

Information is good, but...

I like the information but constantly referring to other content by saying " see figure 11.13 or see figure 4.2". Does the person reading this book not know this is an audio book?? If the narrator is constantly going to refer to figure 15.6, 13.9, 21.2; why not give the purchaser a copy of the book do we can see what the references are to. I almost thought it was a machine reading it. This was the most annoying narrator in any audio book I've listened to.