• How to Write Copy That Sells

  • The Step-by-Step System for More Sales, to More Customers, More Often
  • By: Ray Edwards
  • Narrated by: Ray Edwards
  • Length: 4 hrs and 11 mins
  • 4.8 out of 5 stars (258 ratings)

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How to Write Copy That Sells

By: Ray Edwards
Narrated by: Ray Edwards
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Publisher's summary

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs.

In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

You'll also discover the universal hidden structure behind all persuasive copy; how to avoid the most common copywriting mistakes; a simple technique for writing copy that's easy to read; how to write powerful short copy for social media; sample headlines, bullet points, and openings; and much, much more! How to Write Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

©2016 Ray Edwards (P)2019 Tantor

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What listeners say about How to Write Copy That Sells

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  • Overall
    5 out of 5 stars

awesome 👍

This audiobook was an excellent book to listen. Can't wait to implement some of the suggestions mentioned.

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EXCELLENT

I listened to the Audible version of this book in one night after it was recommended in a YouTube video I was watching. I must say excellent content. Now, I will be purchasing the physical copy because this is one of those books you always want to keep going back to.

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    5 out of 5 stars

Looooads of great and actionable information

The book is totally full of great information and is structured well. The only issues I have is that the material most likely better suited for a physical book, and that the summaries at the end of each chapter often feel like a faithful repetition of the chapter itself.
But all in all still a clear recommendation!

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3 people found this helpful

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    5 out of 5 stars

Eliminates the Mystery of Copywriting

Ray Edwards leads readers through the maze of copywriting with a map and light.

If you’ve struggled to unlock the code of copy that converts, Ray Edwards hands you the keys. From emails, to sales letters, to guarantees, Ray skillfully and systematically peels back the layers so that you can become a master of the mystery.

Buy, listen and read this book. Get the print copy. It is your training manual.

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1 person found this helpful

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    5 out of 5 stars

This book should be called "How to Launch Anything

A handbook for digital marketers for sure! This is the best and most actionable book on copywriting.

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6 people found this helpful

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    5 out of 5 stars

Clear teaching very useable information

I love this book, thank you.
It got me on track with what is important and what I know best and want to share with the world.
With this information I know it can be done.
Much appreciated. 🙏
Taffy Shahbozian

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great info and packed with goodies

very good reading in regards to copy that's innovative when combined with other books to give a great basis for copy!

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1 person found this helpful

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    4 out of 5 stars

Lots of Lists but Solid

Although this is list-oriented (21 points on this or that), the book moves along well. It works in audio, but I'll likely get the paperback to use as a reference copy. A solid guide for first-time copywriters.

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Now I know where Hormozi took the info from…

Amazing book, original al complete. Can’t wait to get this tips going! I might even buy the physical version to take notes.

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I Am Now Equipped toOffer Copy Services for Website Clients

The wealth of wisdom and structured detail was mind blowing. You will certainly have to put in some practice to sharpen this valuable and necessary skill. Simply a life changing book for my digital services business.

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