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Contenido dinámico vs contenido personalizado (Narración en Castellano) [Dynamic Content vs. Custom Content]
- Narrated by: Juan Arenas
- Length: 12 mins
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Contenido dinámico vs contenido personalizado (Narración en Castellano) [Dynamic Content vs. Custom Content]
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Publisher's summary
Además del gran diseño de experiencia de usuario o UX, Amazon y Netflix atribuyen parte de su éxito al rendimiento en dos grandes áreas: el contenido dinámico y el contenido personalizado (a veces denominado también como personalización).
Please note: This audiobook is in Spanish.
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What listeners say about Contenido dinámico vs contenido personalizado (Narración en Castellano) [Dynamic Content vs. Custom Content]
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall3 out of 5 stars
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Performance5 out of 5 stars
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- Paul Manuel - Digifanatic El Cuervo
- 08-31-22
Gran contenido aunque obsoleta en algunos puntos
El contenido es breve y acertado en cuanto al funcionamiento del despliegue de información a un usuario visitando el servicio de una empresa, como lo es una pagina web, no obstante si toma conceptos que a día de hoy son un poco obsoletos como lo es el correo electrónico, donde el cliente lo ve más como spam y no como una oportunidad de ver una promoción de algún producto que le interesa o le interesaba, ya que realmente si pasan días y el cliente no compro dicho producto, es porque ya lo consiguió o no tiene los medios para adquirirlo actualmente, por lo que también puede molestar al cliente al llenar su correo con contenido no deseado y hacer que pierda el interés por visitar dicha tienda.
Por lo general el uso del correo electrónico se ha reducido a trabajo o asuntos escolares, ya que si se quiere realizar una compra, esto se reduce a una búsqueda desde un buscador o el uso de una App móvil para adquirir el producto deseado por el cliente, por lo que la publicidad más efectiva es en los propios motores de búsqueda y sitios de compra de los productos o servicios de las empresas.
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