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Publisher's Summary

What does it take to lead a team to world-class success over a sustained period of time?Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world.

In this inspirational and straight-talking new book, Sir Alex reveals the secrets behind his record-breaking career.

Leading is structured around the key skills that Sir Alex values most highly. It includes subjects we immediately associate with his managerial style: Discipline, Control, Teamwork and Motivation. But it also addresses subjects that are less obvious but no less important when seeking success: Delegation, Data Analysis and Dealing with Failure.

Written with the investor Sir Michael Moritz, a longstanding friend of Sir Alex, Leading is packed with insight, wisdom, humour and honesty. The individual stories inevitably concern themselves with football, and the phenomenal success that came along the way, but the lessons can be applied by anyone. Whether you run a business, teach in a classroom, or work in a small team, Leading will help you become a better leader.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2015 Sir Alex Ferguson & Sir Michael Moritz (P)2015 Hodder & Stoughton

What members say

Average Customer Ratings

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  • Overall
    4 out of 5 stars
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  • Alan M.
  • 01-13-16

Excellent and inspiring

Great narration and story, I'm not a United fan but while the book is mainly centred around United it is the ethos, actions and learning curve that got my attention. Seeing the bigger picture and getting the best out people worth investing in.

1 of 1 people found this review helpful

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  • SGibbens
  • 10-11-15

Well worth a listen

As someone who followed Alex Fergusons career I found this very interesting.

Ferguson gives details of dealing with players and advice on how he progressed in his field.

I would say if your weren't a football fan and wanted a leadership book there are better options available. But for anyone who would like a crossover between sport and work/business this would be worth a listen.

The narration is good, its not by Ferguson but the Scottish narrator gives it an authentic feel.

1 of 1 people found this review helpful

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  • geoff
  • 10-03-15

a really good read

a great read,more of an insight to what makes sir Alex tick, really enjoyed it

3 of 4 people found this review helpful

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  • MR
  • 01-11-17

Poor

Repeats the same uninsightful comments. Disjointed chapters, with a lack of flow. Very limited business relevance or use.

2 of 3 people found this review helpful

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  • gavin
  • 11-02-15

Typical Ferguson Arrogance

This is nothing we haven't heard before from ferguson if I'm being honest. It's a story of how he managed United no more.
Interesting as it may be if you've never read one of his before this book will not serve to educate anyone other than the aspiring football team manager. rarely does he talk about a combined effort or give credit to players and staff that got him were he is.
It's all about him.
The last chapter is a mystery also.

2 of 3 people found this review helpful

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  • Julia Bonner
  • 06-04-18

Promising but ultimately disappointing.

This book was spoiled by the 90 minutes of detritus at the end which had absolutely nothing to do with football management or leadership. It was dull, boring epilogue about Silicon Valley start ups. It bore no relation whatsoever to a book that flaunts on its cover a picture of one of the world’s most successful football managers. A better title might have been “Riding on the Coat-tails of Alex Ferguson”.

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  • gary
  • 04-24-18

A hero and legend

What an amazing book and insight into a great and meaningful life. Being a united fan made the book powerful enough but being a leader and business owner I took so much from this book and inspired me to continue my journey.

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  • Golriz
  • 03-30-18

Main book lacks substance...

Main chapters lack substance and takeaways...

...However Moritz's epilogue saves the book with some relevance

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  • Tim
  • 02-03-18

Homework before meeting the great man

What made the experience of listening to Leading the most enjoyable?

I was on a remote island in Scotland when I was amazed to hear that my speculative request to meet Sir Alex was being granted. I couldn't get hold of a physical copy of the book so being able to download it was very helpful.

What was one of the most memorable moments of Leading?

The reflections of the 'two' engines of his mother and father were very interesting and something that I have seen a lot since. Nothing was ever good enough for his father whilst his mother was always ready to hug and love him.

What does the narrators bring to the story that you wouldn’t experience if you had only read the book?

I think some of the grit of Glasgow and also the street-wise wisdom comes across.

Did you have an emotional reaction to this book? Did it make you laugh or cry?

I was nervous to read it before we met the first time, so I might have some interesting questions to ask. Sir Alex had agreed to become my 'leadership' mentor - I had been encouraged to look for a local mentor on a course that I was doing. We would meet regularly for a while, but whenever I talked about 'leadership' theory his eyes would glaze over.

Any additional comments?

Interesting book - very honest and good advice about the importance of listening as a leader. The force of his character comes across.

  • Overall
    5 out of 5 stars
  • Vinay Babla
  • 01-10-18

Useful nuggets

I recommend this book to anyone looking to better their leadership skills. Lots of valuable information inside.

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  • Sean
  • 03-18-16

A true knight

A absolute pleasure to learn from a great, his intuitive ideas and plans created impressive history. however the epilouge destroyed such a story.

0 of 1 people found this review helpful