Sample
  • Actionable Gamification

  • Beyond Points, Badges, and Leaderboards
  • By: Yu-kai Chou
  • Narrated by: Scott R. Smith
  • Length: 12 hrs and 29 mins
  • 4.5 out of 5 stars (488 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
Actionable Gamification  By  cover art

Actionable Gamification

By: Yu-kai Chou
Narrated by: Scott R. Smith
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $24.95

Buy for $24.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
activate_primeday_promo_in_buybox_DT

Publisher's summary

The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification pioneer Yu-kai Chou takes the listener on a journey to learn his 12 years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

©2015, 2017 Yu-kai Chou (P)2017 Yu-kai Chou

What listeners say about Actionable Gamification

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    354
  • 4 Stars
    69
  • 3 Stars
    38
  • 2 Stars
    18
  • 1 Stars
    9
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    295
  • 4 Stars
    71
  • 3 Stars
    31
  • 2 Stars
    7
  • 1 Stars
    8
Story
  • 4.5 out of 5 stars
  • 5 Stars
    274
  • 4 Stars
    67
  • 3 Stars
    35
  • 2 Stars
    20
  • 1 Stars
    12

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

very interesting content I will read second time

I found this book to be full of really interesting ideas told in a very easy to understand way. Although about halfway through it became a chore to finish because my motivations changed. I will most definitely return to this book and these ideas in the future.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Essential for people building engaging products.

A marvelous framework to classify your ideas and help you define a product vision that is aligned with your user behavior.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    3 out of 5 stars

Practicing What He Preaches

This book is exhaustive and a great resource on Gamification. It is obvious the author believes in the principles behind Gamification and demonstrates that to the reader by applying the principles in the book. At the end of every chapter he offers tasks that allows the user to apply what they should have learned. Nothing says 'sincerity' like eating your own cooking.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Best book ever read. Enlightened

Loved it. It was time well spent and considering to read it again, while searching for books of the same author

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Great read for anyone wanting to know more about human motivation.

I really liked the stories and examples used in this book. I thought that the ideas about human motivation that the author put forward would benefit any product manager or designer.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars

Eye opening! Fantastic info, visuals would help

Wish it had digitally documents accompanying the audio to make it easier to remember by visualizing a summary and charts. Hopefully I will source what I need online be or buy the physical book too. I'm a visual person listening to an audio book.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars

One of my top books on motivation

Great book, it helped clarify most of the motivations we experience in life and how to apply it in life, business, and game development. I highly recommend it to those who are trying to understand game mechanics, influence and motivation.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

I will be using this framework

Very valuable insights on how to make experiences better for customer, clients, workers, and students

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

¡An outstanding set of tools!

¡WOW! ¡This book is Freaking Awesome! If have you ever had any inkling towards gamification or played games and wanted to understand better than the mechanics of it this book will reveal much!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Wow

The title speaks strongly to the impact and potential for those who embrace the purpose. Time to read and learn.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!