
The Persuasion Story Code
The Magic of Conversational Storytelling
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Narrado por:
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Virtual Voice
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De:
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David Garfinkel

Este título utiliza narración de voz virtual
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In this breakthrough book, renowned coach and copywriter David Garfinkel reveals the types of stories that have proven to make millions of dollars, create important agreements and even change billions of minds, across a variety of industries and situations.
Plus, he shows you step-by-step how to create these stories yourself, and use them to reach your own persuasion goals.
The hero’s journey type of story is the go-to template for novels and film. But to say the hero’s journey is the best template for persuasion stories is to make a big mistake. This book shows why.
Author David Garfinkel has been featured in The Wall Street Journal, Forbes, Entrepreneur Magazine, Fast Company and The Los Angeles Times, among many other publications.
He has worked with businesses ranging from IBM and United Airlines to medium-sized and small companies—as well as many one-person business. He has helped them increase revenues overall by tens of millions of dollars—most notably through the effective use of persuasive messaging. David is author of the bestselling Breakthrough Copywriting and former San Francisco Bureau Chief for McGraw-Hill World News.
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One of the best books on storytelling by far
- De Esben en 10-08-23
De: Karen Eber
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Master Storytelling: How to Turn Your Experiences into Stories that Teach, Lead, and Inspire
- De: Mark Carpenter, Darrell Harmon
- Narrado por: Mark Carpenter
- Duración: 2 h y 54 m
- Versión completa
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Your life is full of experiences that can teach principles, lead teams, and inspire action. But instead of tapping into these experiences, you use facts, numbers, and reasoning - numbing your audiences into a coma. Whether you’re a speaker, leader, teacher, coach, or anyone else who needs to instruct and inspire, this audiobook is for you.
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not worth the read
- De TampaGirl en 03-10-20
De: Mark Carpenter, y otros
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Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- De: Matthew Dicks, Dan Kennedy - foreword
- Narrado por: Matthew Dicks, John Glouchevitch
- Duración: 10 h y 1 m
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A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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not many tips on how to deliver a good story
- De polaris en 08-22-19
De: Matthew Dicks, y otros
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Magic Words
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 54 m
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New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.
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good book minus the progressive flare-up
- De H.B. en 06-06-23
De: Jonah Berger
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Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
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Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
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90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
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Humor, Seriously
- Why Humor Is a Secret Weapon in Business and Life (And How Anyone Can Harness It. Even You.)
- De: Jennifer Aaker, Naomi Bagdonas
- Narrado por: Jennifer Aaker, Naomi Bagdonas, Michael Lewis
- Duración: 6 h y 5 m
- Versión completa
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We are living through a period of unprecedented uncertainty and upheaval in both our personal and professional lives. So it should come as a surprise to exactly no one that trust, human connection, and mental well-being are all on the decline. This may seem like no laughing matter. Yet, the research shows that humor and laughter are among the most valuable tools we have at our disposal for strengthening bonds and relationships, diffusing stress and tension, boosting resilience, and performing when the stakes are high.
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It gives me several good laughs, but that’s about it.
- De Annie en 05-11-21
De: Jennifer Aaker, y otros
Lo que los oyentes dicen sobre The Persuasion Story Code
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Historia
- SaDon L Long
- 12-06-24
David's helped me make a great living!
This book was right on time. I pairs great with David's other books on copy. All 3 together took my income from all most nothing to very successful.
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