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Go-Givers Sell More  By  cover art

Go-Givers Sell More

By: Bob Burg,John Mann
Narrated by: Bob Burg,John Mann
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Publisher's summary

Here is a book that applies the lessons of the best-selling parable The Go-Giver to real-world situations.

The Go-Giver took the business world by storm with its message that giving is the most fulfilling and most effective path to success. It has inspired more than 125,000 readers and listeners—but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business. Now Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling.

Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, say the authors, and great results will follow automatically. Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.

©2010 Bob Burg, John David Mann (P)2010 Gildan Media Corp

What listeners say about Go-Givers Sell More

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  • Overall
    1 out of 5 stars

Do you really not know that you give to get?

Other than Work Hard or Work Smart what is more obvious then Give to Get? They work hard to make what we all know interesting but this is a sermon not a book. It is Chicken Soup for salespeople who do not know what to do with their monthly credit.

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12 people found this helpful

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    5 out of 5 stars
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    5 out of 5 stars

Great follow-up to Go Giver

You'd definitely need to read or listen to the first book, "Go Giver" first. Overall, I am familiar with the concept and very grateful there's books relating to my intuitive sales style.

I have 10 years in sales and my last boss and I used to butt heads at times. He used to get a bit bothered that I didn't know my stats better. I used to tell him I learned the stats when we had our weekly meetings and he would tell the team our individual and collective stats.

I also told him my focus was on serving my clients, giving them my focus, time, attention, helping them solve problems, and having friendships with them. I said that I don't need to focus on the numbers, because I trust the sales will follow.

Being a young female in a male dominant industry, it took time to prove myself and build trust. But once it happened, it happened! I led the company in sales a number of years, only coming in second to the New York rep at times.

I recommend you read the 3 books in the series, even if you are a successful salesperson. There are universal laws at work, whether or not you're aware of them. It is best to work with these laws to truly prosper at anything you set your mind to doing. Sales is merely an example for this book, but they apply to all things you desire to succeed in doing.

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8 people found this helpful

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    5 out of 5 stars
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    5 out of 5 stars

sell more by not selling

I am so in love with this book. I am going to listen to it over and over until it sinks in.

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8 people found this helpful

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    5 out of 5 stars

Highly Recommended!

This book elaborates on what is taught in The Go Giver. I only wish I had read this 3 years ago...amazingly helpful!

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6 people found this helpful

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    4 out of 5 stars
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    4 out of 5 stars

Go-give to grow your business

This book is loaded with key business mindsets. Not necessarily a how to, even though it has that as well. The book's goal is to provide the reader a clear definition of giving. Why giving is so critical to a businessmen long term success, but that also good management, value products and services sold at a fare profit are just as important. The book has the balance and understanding that one cannot give if your business can not be self-sustaining. This is a great book for those just entering into sales, marketing, leadership, and as an owner/manger. It can be a bit soft/slow. Parts will challenge some peoples ego, as well as potentially upset those that are self-centered or narcissistic, but that's OK, because you'll learn how giving will benefit you. The key is balance. To listen to the book, understand your style, and look at how blending the two can add to your business, your life, and your relationships.

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6 people found this helpful

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    5 out of 5 stars
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    5 out of 5 stars

Excellent book

Give this book to all your salespeople. Even your administrative staff. Really anyone. It’s a great book with fundamental ideas that resonate with everyone. Highly recommend.

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4 people found this helpful

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Get piece

Very informative and a lot of golden nuggets inside this piece. Well worth the time spent listening to it.

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2 people found this helpful

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    5 out of 5 stars
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Good Addition

Essentially the first Go Giver book with examples tied into sales using real world examples and tying them back into the lessons covered in the first book. Good to clarify certain ideas that were covered in the first book and how exactly you can use them in your day to day life.

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1 person found this helpful

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    3 out of 5 stars
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  • GA
  • 12-04-23

Good sequel to the book the go giver

Good sequel to the book the go giver Good sequel to the book the go giver Good sequel to the book the go giver

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Teaching giving

I love to go give her series. It really makes you understand that giving is something that is not Taught It is practiced. We all have it in us to give Jesus was the biggest giver of all.

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