Identity Business

The internet has made it easy for virtually anyone to become a business owner. It is impossible to deny the convenience and ease of online shopping for goods or services. An online platform is ideal for launching your business for any aspiring business owner, though it is not always as easy as it seems.What exactly goes into starting a business online? The landscape and procedures involved with e-commerce are vastly different from those of physical businesses. If you're ready to start your dream online business but don't know what steps to take next, this guide is for you. We'll break down ...

Former Army brat Morgan Albright has finally planted roots in a friendly neighborhood near Baltimore. Her friend and roommate Nina helps her make the mortgage payments, as does Morgan's job as a bartender. But after she and Nina host their first dinner party—attended by Luke, the flirtatious IT guy who'd been chatting her up at the bar—her carefully built world is shattered. The back door glass is broken, cash and jewelry are missing, her car is gone, and Nina lies dead on the floor.

Buyers are smart. They've caught onto our marketing tricks and strategies, and what used to work isn't working anymore. To survive and thrive in the new era of calculated spending, you must be able to help customers define who they are and deeply connect their identity to your brand. In Identity Marketing, master Marketer and CEO, Veronica Romney, leads marketers, CEOs, entrepreneurs, and sales people through a 4-step framework that will show you how to stop asking your customers to "buy this" and instead extend the powerful invitation to "be this."

#1 NEW YORK TIMES BESTSELLER ONE MILLION COPIES SOLD! The ultimate guide to making changes and following through, from the authors of Made to Stick and Decisive—hailed as “witty and instructive” (The Wall Street Journal), “packed with examples and hands-on tools that will get you...

Discover what 20 successful entrepreneurs say is the one thing that led them from where they were to where they are today—from struggling to make ends meet, living paycheck to paycheck, and feeling defeated…to experiencing what it’s like to have more than enough, doing work they love, and living lives of contribution. Each author-entrepreneur shares vulnerable stories of moving from a place of pain and lack to a place of impact and abundance. Whether you run a brick-and-mortar business, sell physical products online, or coach clients, you will find stories that will inspire you.

Do you have a passion for building and an entrepreneurial spirit? Have you ever considered starting your own concrete business but don't know where to begin? Look no further than The Sweaty Startup Guide to Starting Your Own Concrete Business, the ultimate guide to turning your dreams into reality. This comprehensive eBook walks you through every step of the process, from understanding the concrete industry to developing a customer-focused approach. Chapter by chapter, you'll gain valuable knowledge and practical strategies for building a successful and profitable business in this growing ...

Discover the lucrative world of commercial carpet cleaning and turn your passion into a profitable business with "The Art of Carpet Cleaning" - your comprehensive guide to building and scaling a successful carpet cleaning enterprise! Dive headfirst into this exciting and rapidly growing industry with an insightful introduction that sets the stage for your journey. Learn how to identify your target market and zero in on the lucrative sub-niches of medical facilities and office buildings. Grasp the numerous benefits of carpet cleaning for commercial spaces and utilize this knowledge to craft ...

Bestselling author Herminia Ibarra presents a model for career reinvention that flies in the face of everything we've learned from "career experts"—and is tailor-made for changing careers in today's uncertain world. Career transition is not a linear path toward some predetermined identity, according to Ibarra, but a crooked journey along which we try on a host of "possible selves" we might become. Successful reinvention comes not from deciphering and analyzing our past, but from inventing and testing our possible futures.

With everything on the line, Jewel Johansen takes on a secret identity, only to discover she may have more to lose than her career. Jewel Johansen’s always found writing to be a source of enjoyment. At the top of Christian Contemporary Romance, she’s penned over fifty books in her short career. When she hits a slump, she decides to return to the one town that inspires her the most, Winter Springs. Taking on a secret identity seems like the only way she can truly be herself. Until she works closely with the one man who threatens to steal her heart and ruin her career at the same time. ...

In this outrageous and deeply serious satire, two star indoor volleyball players juggle unspoken jealousies in their off-court romance ahead of their rival teams’ first rematch in a year Six is 6′7″, scheming to rejoin the starting lineup, and barely checks her phone. Green is 6′1″...

From a New York Times bestselling author, an FBI agent becomes a suspected serial killer's next-door neighbor. FBI agent Drex Easton is driven by a single goal: to outmaneuver sociopath Weston Graham, who's responsible for the disappearance of eight women. But each time Drex gets close to...

After a life of exploring the way people exchange value in over 35 countries, Diehl teaches business owners how to have conversations about brand strategy. In Brand Identity Breakthrough, you will learn how to develop a strong business identity by combining your personality and values with the functionality of your products to become irreplaceable to your audience.

NEW YORK TIMES BESTSELLER “The visionary author of How to Do Nothing returns to challenge the notion that ‘time is money.’ . . . Expect to feel changed by this radical way of seeing.”—Esquire “One of the most important books I’ve read in my life.”—Ed Yong, author of An...

A revolutionary new understanding of identity, showing how our groups have a powerful influence on our feelings, beliefs, and behavior—and how these shared identities can inspire both personal change and social movements. If you're like most people, you probably believe that your identity...

Randy loves nothing more in life than motorcycles. When his friend Nick gives him the opportunity to join in as monkey during a sidecar race, he jumps at the chance -- even if it means wearing pink leathers. Now Randy has a whole world of new problems. Modelling, racing... boys?! Everyone thinks Randy is a girl. What if they're right?

Your business should have a story to tell. From the moment you first launched, you began creating it. With every product or service you release, you mine an even more focused niche in your field. All this builds to one concept-brand identity. Does yours stand out? Leonard has unleashed the secret to building forward-looking brand identities and unique business stories. In Brand Identity, you will learn how to develop a powerful brand identity by mixing your personality and values with the functionality and purpose of your products, becoming an indispensable brand and company.

Authenticity, Identity, and Being Yourself at Work is filled with practical advice from HBR experts who can help you answer this and other questions like: What does authenticity really mean at work? How do I disclose personal information without oversharing? In what ways can I overcome feelings of imposter syndrome? What should I do when who I am conflicts with those around me?

In this thrilling novel from a New York Times bestselling author, an attorney and mother of two discovers her husband’s secret life—and it might cost them all their lives. ​ Everyone in Hemingway Grove, Illinois, knows David and Marcie Bowers. David owns the local pub. Marcie...

Winner of the 2020 Society of Professors of Education Outstanding Book Award Drawing on personal stories, research, and historical events, an esteemed educator offers a vision of educational justice inspired by the rebellious spirit and methods of abolitionists. Drawing on her life’s work of...

** Grand Prize Winner of the 2017 Nautilus Book Award ** Are you struggling to deal with conflict in your life? In Negotiating the Nonnegotiable, Harvard negotiation expert Daniel Shapiro introduces a groundbreaking method to bridge the toughest divides—whether with family members, colleagues...