Fitness Industry

Most fitness professionals love helping people change their lives, but many struggle to gain new clients, and build a profitable business. They end up drained instead of energized, worried instead of free, tied down instead of creating their own schedule! Following these six simple steps of I Hate Selling for the Fitness Professional, will empower you to build your business, and keep it growing, all while maintaining your love of serving your clients and members. This audiobook will free you from the ups and downs of the fitness world, and help you reach more people than ever before.

Over the next five years, millions of more Americans are expected to take Ozempic and other GLP-1 weight-loss drugs, which are rapidly being recognized as the miracle drugs of this century. If you’re not on them, you’ll probably know someone who is. What are the implications of the widespread use of these drugs, both on our bodies and our society? In this show, you’ll meet people across America who are either taking the jab or thinking about it, and the shocking intentional and unintentional results they are seeing.

Study while on the go! Listen anytime, anywhere! Audio allows us to learn and absorb information during our busy schedules. Listen during downtime or passive activities (while driving, working around the house, at the office, or at the gym). CPT audio prep covers everything on the exam and references the latest NASM essentials of personal fitness training presented in an easy-to-understand, chapter-by-chapter format.

Your whole life you’ve been programmed to believe that your body is like a car and your doctor is like a mechanic. This limiting belief has led to TRILLIONS of dollars generated by an industry with no competition. Those that have been strategically tricked to trust this monopoly have been over-tested, over-diagnosed and over-treated. This vicious cycle has left millions of people in darkness. In this book, Dr. Kevin Reese exposes the secret schemes of this Medical Monopoly. Pray for him.

Robert Lustig’s 90-minute YouTube video “Sugar: The Bitter Truth”, has been viewed more than two million times. Now, in this much anticipated book, he documents the science and the politics that has led to the pandemic of chronic disease over the last 30 years. In the late 1970s when the...

Perspectives from QTBIPOC, fat, and disabled trainers, bodyworkers, and coaches on reimagining fitness for all bodies. For readers of Belly of the Beast, Care Work, and The Body is Not an Apology Fit is subjective. Who our society designates as fit--and who gets to be fit in our society--is...

NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The Atlantic The Huffington Post Men’s Journal MSN (U.K.) Kirkus Reviews Publishers Weekly #1 NEW YORK TIMES BESTSELLER WINNER OF THE JAMES BEARD FOUNDATION AWARD FOR WRITING AND LITERATURE From a Pulitzer Prize–winning...

There's so much confusion about what to eat. Are you jumping from diet to diet and nothing seems to work? Are you sick of seeing contradictory health advice from experts? Just like the tobacco industry lied to us about the dangers of cigarettes, the same untruths, cover-ups, and deceptive practices are occurring in the food industry. Vani Hari, a.k.a. The Food Babe, blows the lid off the lies we've been fed about the food we eat - lies about its nutrient value, effects on our health, label information, and even the very science we base our food choices on.

In Kid Food, nationally recognized writer and food advocate Bettina Elias Siegel explores one of the fundamental challenges of modern parenting: trying to raise healthy eaters in a society intent on pushing children in the opposite direction. Siegel dives deep into the many influences that make feeding children healthfully so difficult - from the prevailing belief that kids will only eat highly processed "kid food" to the near-constant barrage of "special treats".

One in ten American adults tried intermittent fasting last year, and they may be on to something. The latest research shows that fasting repairs cellular damage, improves the outcomes for chemotherapy patients, and helps with keeping a healthy weight, leading to a resurgence in recent years. Journalist Steve Hendricks’s The Oldest Cure in the World tells the history of fasting—from the ancient world (Jesus treated an epileptic with fasting) to its rediscovery centuries later.

From the celebrated author of Nickel and Dimed, an exploration of how we are killing ourselves to live longer—not necessarily better. "Sharp and fearless." —Matthew Desmond, Pulitzer Prize winner and New York Times bestselling author of Evicted: Poverty and Profit in the American City A...

From the paradigm-shifting author of Anti-Diet comes a deep dive into the underbelly of modern wellness culture and how it stands in the way of true well-being. “It's not a diet, it's a lifestyle.” You've probably heard this phrase from any number of people in the wellness space. But as...

Discover the ultimate guide to transforming your love for fitness into a rewarding career as a certified personal trainer specializing in aging populations! Introducing the highly anticipated eBook, "From Gym Enthusiast to Certified Personal Trainer," a comprehensive roadmap designed to navigate you through every step of the exciting journey into the world of personal training. Dive into an incredible resource that covers everything from assessing your passion for fitness and understanding the fitness industry landscape, to building a loyal client base and achieving long-term success in ...

As a personal trainer, you don’t just work people out and train their muscles; you’re building a lifelong friendship (hopefully) as you help your clients discover untapped strength within themselves. You’ll essentially wear many hats, so to speak. Some people will come to you laser-focused on achieving a specific fitness level; others will come to you simply because they want to get out of the house; with the idea of getting into shape as a secondary goal. The very cool thing about being a psychic personal trainer is that you are able to use your powers to create amazing levels of ...

Mainstream health science has let you down. Weight loss is not the key to health, diet and exercise are not effective weight-loss strategies, and fatness is not a death sentence. Body Respect debunks common myths about weight, including the misconceptions that BMI can accurately measure health, that fatness necessarily leads to disease, and that dieting will improve health. The authors also help make sense of how poverty and oppression - such as racism, homophobia, and classism - affect life opportunity, self-worth, and even influence metabolism.

Introducing “FOREVER FAT FIX - Using GLP-1 Injection Drugs,” the empowering guide for embracing a healthier, more sustainable way to achieve weight loss through Semaglutide (Ozempic, Wegovy) or Tirzepatide (Mounjaro, Zepbound), combined with practical lifestyle changes.

This book exposes an industrial system of food production geared not to produce nourishing food, but to produce maximum profit for corporations. It is based on hard scientific research, most of which has been conducted outside of the United States, where food production lobbies have fought against this kind of research.

The dieting industry makes it seem like losing weight is some sort of rocket science. And so it's understandable that when someone seems to stay slender, it must obviously be because they're just naturally that way. By accident, even. We assume some special innate characteristics mean they get to run circles around the laws of physics, eat junk food, and end up with flat abs. The truth, though? Nobody is naturally thin.

A powerful critique of the failures in our healthcare system and an inquiry into the sinister strains of wellness culture that prey on people’s vulnerabilities through schemes, scams, and diets. Jacqueline Alnes was a Division One runner during her freshman year of college, but her season was cut short by a series of inexplicable neurological symptoms.

In Fitness Is F*cked, author and retired fitness professional Chas Gonnello blows the whistle on the fitness industry. Fitness, which includes the wellness, nutrition, health, performance, and supplement industries, is rife with quacks selling snake-oil “solutions” that prioritize their bottom line, not your well-being. This cutting book reveals the fitness industry’s deficiencies and how to avoid them.