Behavioral Science Research

174 science-backed micro-behaviors to feel more confident, connect faster, and become effortlessly likable—without changing your personality. Forget vague advice like “be confident” or “just be yourself.” The Science of Charisma turns decades of psychological and behavioral research into practical, low-effort adjustments that quietly transform how people experience you. In The Science of Charisma, internationally bestselling author Patrick King distills research on attention, perception, warmth, and social dynamics into 174 small behavioral tweaks you can apply immediately.

🧠 Can one mind connect to another? Can thoughts travel across distances? For centuries, people have experienced unexplainable mental connections—knowing what a loved one is thinking, seeing visions of the future, or even moving objects without touch. But is it real telepathy or just coincidence? 📖 Telepathic Secrets uncovers 25 real-life cases of ESP, mind reading, remote viewing, and telekinesis that science struggles to explain. Inside this book, you’ll discover: ✅ The U.S. government’s secret psychic spy program—how agents used ESP to gather intelligence. ✅ The twin ...

The Science of Dreams: The Hidden Architecture of the Sleeping Mind. Every night, your brain builds a world from scratch—furnished with rooms, populated with characters, governed by its own elastic physics—and you believe it completely. By morning, almost all of it is gone. In The Hidden Topology of Dreams, Boris Kriger reveals the astonishing architecture behind this nightly vanishing act. Drawing on a rigorous mathematical framework published in the companion monograph.

From the acclaimed founder of environmental neuroscience, Dr. Marc Berman, comes a groundbreaking guide that reveals how interacting with nature can be the secret to improved mental and physical health. Dr. Marc Berman, the pioneering creator of the field of environmental neuroscience, has...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

For generations, salespeople have possessed a well-defined reputation as being outgoing, fearless, and audacious. But for many, the familiar stereotypes mask a darker reality. Far from being unstoppable selling machines, they struggle with a secret fear of prospecting. Whether on the phone, in person, online, or in front of groups, initiating contact with prospective buyers causes discomfort and distress. So, they avoid it. Instead of making calls, they make excuses. It’s a costly trade-off.

“For anyone involved in settling disputes” (Richard Dawkins), a famed political scientist offers a classic argument for how to achieve a more cooperative world We assume that, in a world ruled by natural selection, selfishness pays. So why cooperate? In The Evolution of Cooperation...

The nationally recognized, leading authority on choice exposes the surprising truths behind the decisions we make everyday. Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, the choices we make define us and shape our lives. Sheena Iyengar...

In a secluded research institute at the cutting edge of science and technology, a team of brilliant minds is embarking on an unprecedented journey into the depths of human behavior. Their creation, the Human Algorithm, is designed to decode the patterns of thought, emotion, and action, mapping the intricate landscapes of the human mind with unparalleled precision. But as the algorithm evolves, it begins to do more than just observe—it engages, influences, and ultimately, questions. The story follows a diverse group of participants, each grappling with their own personal struggles, as they...

“Lively and fascinating... The reader comes away cheered, better informed, and with a new and deeper appreciation for our amazing canine companions and their enormous capacity for love.”—Cat Warren, New York Times best-selling author of What the Dog Knows Does your dog love you? Every dog...

This e-book offers a comprehensive rounded view of research as a tool for problem-solving. The purpose of this e-book is to promote an understanding of basic research for college and university students in all fields. It covers terms which are used in research, ethical Issues in Research with Children, research designs and methodologies, selection of appropriate research design methodologies, data analysis procedures, and how to write a research proposal.

Creating impactful customer experiences is at the core of a company's business model. However, the principles behind it are often misunderstood and driven by intuition rather than grounded in scientific knowledge. The Customer Science Handbook provides a systematic, powerful, and practical approach to designing transformative customer experiences. Building on decades of research from psychology, behavioral economics, and marketing, this book offers insights into the forces that shape customer behavior. It reveals proven principles employed by leading marketing companies and demonstrates how...

Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices. Unpacking the drivers of human behavior is critical to connecting with consumers, but insights from psychology, neuroscience, and other fields are hidden away in arcane academic publications and books that aren't designed for practitioners.

'A clear, compassionate, and much-needed book for our time' - Christian Madsbjerg, author of Look and Sensemaking Oliver Sweet is one of the world's leading business anthropologists. He works with brands like Coke, Ikea, Google and Dyson, as well as local councils and national governments, to...

Every method in The Forecast Workbook has a science behind it. This is that science. The Forecast Method is the companion textbook to The Forecast workbook — a rigorous, research-grounded account of the three intellectual traditions that underpin the Forecast System: Royal Dutch Shell's scenario planning methodology, the Stoic philosophical practice of premeditatio malorum, and the decision science technique of backward induction. What This Book Explains In five parts and twenty-two chapters, The Forecast Method answers the questions that the workbook's exercises raise but don't stop to ...

Ego: The Fall of the Twin Towers and the Rise of an Enlightened Humanity by Peter Baumann and Michael W. Taft is the first book to explore the positive evolutionary potential hidden in one of the most destructive events in history. In their examination of the evolutionary implications of 9/11...

"The Social Mind" is a comprehensive exploration of the intersection of psychology and social sciences. The book examines the ways in which human behavior and social phenomena are intertwined and how our understanding of psychology can be applied to solve social issues. The book is divided into three parts. Part One explores the basics of psychology and social sciences, providing readers with a foundational understanding of the two fields. Part Two delves deeper into the connection between psychology and social sciences, examining topics such as group behavior, conformity, social influence,...

An indispensable guide helping parents to understand and recognise various forms of anxiety and how to empower their children in developing adaptive coping strategies. An indispensable guide that empowers parents to understand and recognise anxiety in their children, and to help them to develop...

Why is it that the behaviour of teenagers can be so odd? As they grow older, young children steadily improve their sense of how to behave, and then all of a sudden, they can become totally uncommunicative, wildly emotional and completely unpredictable. We used to think that erratic teenage...

For fans of Charles Duhigg and Nate Silver, a brilliant and buoyant investigation into the existence (or not) of streaks, from a rising star at the Wall Street Journal. For decades, psychologists and economists have studied the science of streaks to determine whether the ‘hot hand’ exists...