Redacción y Editorial

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

The #1 New York Times bestselling account of how the U.S. economy was driven over the cliff. Hear the original story that was turned into an Oscar-winning film directly from the author, Michael Lewis, for the very first time.

CELEBRATING 50 YEARS OF WRITING with fresh testimonials from fellow writers about why they love Stephen King and On Writing—and a few new words on the joy of writing from King himself. *ONE OF TIME MAGAZINE’S TOP 100 NONFICTION BOOKS OF ALL TIME* Immensely helpful and illuminating to any...

NEW YORK TIMES BESTSELLER An essential volume for generations of writers young and old. The twenty-fifth anniversary edition of this modern classic will continue to spark creative minds for years to come. Anne Lamott is "a warm, generous, and hilarious guide through the writer’s world and...

Now an HBO documentary series streaming on HBO Max. One of the Best Books of the Year Time * NPR * Washington Post * Bloomberg News * Chicago Tribune * Chicago Public Library * Fortune * Los Angeles Times * E! News * The Telegraph * Apple * Library Journal In this newly updated edition of the...

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach....

In July 1995, San Jose Mercury-News reporter Gary Webb found the Big One - the blockbuster story every journalist secretly dreams about - without even looking for it....

INSTANT NEW YORK TIMES BESTSELLER 36 ways to improve your writing Two writers show you how to turn a worthy sentence into a memorable one. Starting where The Elements of Style leaves off, Good Writing can improve your book, your essay, your memo, your blog post, speech, or script. These...

A Kirkus Most Anticipated Book of Fall 2024 We see notebooks everywhere we go. But where did these indispensable implements come from? How did they revolutionize our lives? And how can using a notebook help change the way you think? In this wide-ranging history, Roland Allen reveals how the...

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. In this revised and updated edition, the...

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across is that most speakers and writers don't have a point....

After making his debut in The Killing Floor, Jack Reacher has quickly become one of the most popular―and most enduring―fictional heroes to emerge in the past half century. Now, his creator tells the stories behind the stories. These are the origin tales of all of the Reacher novels written...

This compelling #1 New York Times bestseller examines the legacy of slavery in America—and how both history and memory continue to shape our everyday lives. Beginning in his hometown of New Orleans, Clint Smith leads the reader on an unforgettable tour of monuments and landmarks—those that...

"An affecting, singular story...a bracing tale of life on the edge of death." —Kirkus Reviews When veteran war reporter Benjamin Hall woke up in Kyiv on the morning of March 14, 2022, he had no idea that, within hours, Russian bombs would nearly end his life. As a journalist for Fox News, Hall...

With dazzling wit and astonishing insight, Bill Bryson—the acclaimed author of The Lost Continent—brilliantly explores the remarkable history, eccentricities, resilience and sheer fun of the English language. From the first descent of the larynx into the throat (why you can talk but your dog...

The first novel-writing guide from the best-selling Save the Cat! story-structure series, which reveals the 15 essential plot points needed to make any novel a success. Novelist Jessica Brody presents a comprehensive story-structure guide for novelists that applies the famed Save the Cat!...

An anthology of BBC Radio documentaries featuring the bestselling author Bill Bryson is the world's funniest travel writer, and a master of comic observation. His hugely popular books, spanning topics from linguistics to Shakespeare to the human body, have sold over 16 million copies and been...

Whatever you're writing, you have to make it clear. You could be writing a website, a brochure, or a client presentation. You could be preparing a job application, an email, or a classified ad. Or you might be writing an article or a book....

NEW YORK TIMES BESTSELLER An accessible and inspirational guide to bringing the art and creativity of songwriting into your life, from the Grammy-winning cofounder of Wilco and Uncle Tupelo There are few creative acts more mysterious and magical than writing a song. But what if the goal...

The study of sexual physiology has been a paying career or a diverting sideline for scientists as far-ranging as Leonardo da Vinci and James Watson....