Get to the Point!

Sharpen Your Message and Make Your Words Matter

De: Joel Schwartzberg

Narrado por: Jeff Hoyt

Duración: 1 h y 53 m

Resumen del Editor

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less.

A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. "Global warming is real" is not a point. "Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact" is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

©2017 Joel Schwartzberg (P)2017 Joel Schwartzberg

Excellent resource

I believe this short book offers excellent tips to help one become a better communicator. The tactics and examples provided are thorough yet succinct. I highly recommend it to anyone seeking to improve their communication. I wish I would have learned these lessons earlier in my career. Additionally, many of the tactics resonate with my experience revising my writing in my doctoral studies. I’ve read many communication books and this book beats most of them.

Short and to the point

This book teaches you how to
communicate clearly in a short and efficient way. Thanks

Meta- accomplishes its point exceedingly well

Amazon's prerequisite 15 word minimum for a review becomes superfluous upon completion of this book:)

Good information

This book brings to the fore front of your mind the entire point of communication, and that’s the point

Nicely written

The book doesn’t waste words on unnecessary fillers. Its says things simply and clearly. It’s a decent listen for anyone who feels they ramble on too much.

True tool for success

Enjoyed listening to the book. It provided practical tools that can be applied in any professional setting. I appreciated all the real life examples provided by the author.

Wow, this book gets to the point! *Must Listen*

I enjoyed this book because everything in it was implementable. This book shared how to start and end a point with a sale, if possible.

A book that gets to the point

I enjoyed the brevity of this book. I’m hoping to implement the points made by the author in my day-to-day interactions as well as at work, in order to make myself sound and feel more confident.

Short, sharp and to the point!

Great, actionable tips.
Happily recommend to others.
No filler.
I suggest listening at ~ 1.5x speed.

It gets to the point

I am happy to have listened to this audio book.

How and why we need to make a point is made abundantly clear by the author.

I believe it’s foundational knowledge that we all need to be both aware of and able to do.

I recommend you read this book to find out exactly how to do it.