Showing results by narrator "Rick DeLisi"

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    • The Effortless Experience

    • Conquering the New Battleground for Customer Loyalty
    • By: Matthew Dixon, Nick Toman, Rick DeLisi
    • Narrated by: Rick DeLisi, Matthew Dixon
    • Length: 6 hrs and 37 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 157
    • Performance
      4 out of 5 stars 134
    • Story
      4 out of 5 stars 128

    Conventional wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. Some focus on dazzling them at the cost of neglecting to solve basic service problems - a big strategic mistake. Through extensive research and surveys, the authors have concluded that loyalty has much more to do with how well a company delivers on its basic promises than on how dazzling its service experience might be.

    • 5 out of 5 stars
    • Fresh perspective worth reading!

    • By TL on 02-09-16

    Regular price: $20.72