Showing results by author "The Insight Job" in All Categories

Your nonprofit doesn’t need more content. It needs a system that turns attention into trust—and trust into steady support. AI for Nonprofits is a practical, no-hype playbook for nonprofit leaders, fundraisers, and comms teams who want to use AI to increase donations and retention without crossing ethical lines or sounding generic. It’s written around a running story case (NextBridge Youth), so every chapter is easy to digest—and immediately applicable. What you’ll get: A simple Trust × Passion framework for nonprofit growth that’s calm, credible, and human A unifying running ...

"AI for Nonprofits: Revolutionizing Marketing and Fundraising in the NGO Sector" explores the transformative potential of artificial intelligence in the nonprofit world. With the increasing challenges faced by NGOs in attracting donors and reaching their target audience, this book provides a comprehensive guide on leveraging AI technologies to revolutionize marketing and fundraising efforts. From personalized donor outreach and data-driven campaign strategies to predictive analytics and chatbots, discover how AI can enhance efficiency, effectiveness, and impact in the nonprofit sector. ...

How can pastors preach the unchanging Word of God in a rapidly changing world? How can churches reach the next generation without losing biblical depth or pastoral authority? The Living Word in a Digital Age: Scripture, AI, and the Next Generation is a practical and deeply pastoral guide for ministers, preachers, and church leaders seeking to communicate the Gospel with clarity, imagination, and confidence in today’s digital culture. In an age shaped by screens, algorithms, and accelerating language, many pastors feel torn between the weight of tradition and the pressure to stay relevant....

AI has replaced the content creator. The meaning maker is next. Because when machines can tell every story, only humans can give them soul. In the new economy of infinite output, content is no longer a skill — it’s a commodity. Algorithms can already write, design, and promote. What they can’t do is believe. So the question isn’t how to produce more — it’s why anyone should care. The ARCHE Method is your map through that collapse. Blending semiotics, brand psychology, and AI insight, Martin N. Gjerløff shows how to evolve from content creationto meaning engineering — building...

"Creating and Marketing Your Brand" is part of the publications from The Insight Job Executive Coaching. It aims to an essential guidebook for aspiring entrepreneurs and business owners looking to establish a powerful and memorable brand. Offering a step-by-step approach, this book unravels the secrets of crafting a unique brand identity, ensuring it resonates with target audiences. From defining brand values and developing a captivating visual identity to creating compelling marketing strategies, this comprehensive resource equips readers with the tools needed to stand out in a crowded ...

Here is a short, understated, credibility-focused blurb—more like a clear list than a sales pitch: A practical guide for HR leaders, Talent Acquisition teams and hiring managers who need to understand what AI work looks like inside medium and large organisations in 2026. The book outlines how AI systems actually operate, the skills modern roles require, and how to evaluate candidates with clarity and consistency. It introduces the 2026 AI Skill Map, explains LLM Uptake as a predictor of future performance, defines the new enterprise roles emerging around agents and workflows, and provides...

The AI Sales HERO: How to Research, Pitch, and Close with AI Every salesperson wants the same two things: to sell more and to feel great doing it. But today’s buyers are smarter, busier, and harder to impress. The old playbook of cold calls, feature lists, and guesswork won’t get you far anymore. That’s where The AI Sales HERO comes in. This book is a practical guide for sales professionals who want to master the new tools of the trade — and combine them with timeless selling psychology. You’ll learn how to use AI to: Research prospects in seconds and uncover their real pain ...

What happens when customers stop searching and start asking? In the era of Large Language Models, ten blue links have collapsed into a single answer. Instead of being found, brands must now be chosen. This book reveals The Algorithm of Emotions—a powerful new framework that shows how facts plus feelings decide which voices AI surfaces, amplifies, and repeats. You’ll learn how to uncover hidden drivers, add emotional resonance, sharpen relevance, and turn every AI mention into opportunity. Packed with practical prompts, examples, and the HERO model (Hidden Drivers, Emotion, Relevance, ...

The search era is over. The chat era has begun. Instead of ten blue links, customers now see one synthesized answer from AI. The question every brand leader faces is urgent and simple: Why should that answer be you? In The Algorithm of AI Uptake, strategist Martin Gjerløff reveals how brands can survive and thrive in the age of Large Language Models. This is not just another AI marketing strategy book—it introduces a new discipline: Generative Engine Optimization (GEO), where credibility, authority, and emotional resonance decide which brands AI chooses to amplify. You will discover: Why...

If you work in strategy, planning, creativity, marketing, brand building, innovation, or leadership, you already know the hardest part of the job: articulating the insight. You can feel a tension. You sense a truth. You know there is something underneath the behaviour—but turning that feeling into a clear, powerful insight is what stops even the best thinkers in their tracks. The Insightclopedia is a practical field guide to the most elusive skill in the industry: how to articulate insights with clarity, confidence, and creative impact. Featuring 800 distilled human tensions, each paired ...

This is your consulting career survival hand book: Consulting is facing a quiet but drastic crisis. The advantage it was built on - access to knowledge - has collapsed. Generative AI can now analyze markets, structure problems, benchmark competitors, and produce polished recommendations faster than any strategist. The old consulting toolkit has become replicable. What AI cannot do is create meaning. The Algorithm of Epic Consulting teaches the one skill that remains uniquely human: the ability to see the story underneath the problem and shape it into a narrative people can believe in and ...

Are you feeling stuck, restless, or searching for deeper meaning? In a world of constant noise and pressure, many of us sense that something vital is missing. Jungian psychology offers a timeless map for this journey inward—one that helps you uncover hidden patterns, listen to your soul, and reclaim your life with purpose. Jung for Life is a practical and inspiring guide to Carl Jung’s most powerful ideas, translated into a simple five-step circle you can return to whenever you feel lost, blocked, or ready for change: Clarify Your Present Ground – see your life clearly, without ...

In an age where artificial intelligence shapes our lives in profound ways, how do we ensure these creations resonate with the essence of what it means to be human? "Soul in Silicon" delves into the intersection of technology and psychology, exploring how Jungian archetypes can inform and enhance the design of AI systems. Join author [Your Name] on a transformative journey that bridges the realms of ancient wisdom and cutting-edge technology. Through insightful analysis and practical frameworks, this groundbreaking book unveils how archetypes—universal symbols and themes rooted in the ...

Break into the fastest-growing field on the planet—no technical background required. Breaking Into AI - 2026 Edition is your practical, up-to-date guide to learning AI skills, building real projects, and launching a career in the new age of agents, workflows and generative technology. The world has shifted from prompts to agents, from search to chat, and from SEO to GEO (Generative Engine Optimization). This book shows you exactly how to navigate that shift. You’ll learn how modern AI systems actually work, how to design and use agents, how to build automations with tools like n8n and ...

In the Google era, the game was about being found. In the AI era, the game is about being chosen. When people ask ChatGPT, Claude, or Gemini for answers, they don’t see ten blue links. They see one synthesized response. The question every brand, agency, and communicator must now ask is: When the algorithm speaks, why should it choose you? This book introduces AI Uptake™ — the new measure of success in a world where discovery has collapsed into a single answer, and shows how to design content that algorithms surface, cite, and repeat. You’ll discover: Why SEO is no longer enough, and...

"The Startup Recruiter's Guide to AI Talent Acquisition," will give you practical strategies to discover, attract and hire top AI professionals - from young rising star talents to pros with years of experience in the now booming field of AI. This guide equips startup recruiters with valuable insights and proven techniques to identify, evaluate, and engage the right AI talent for your organization. It offers a realistic approach to navigating the competitive landscape of AI recruitment, helping you build a strong team and drive innovation. Whether you're a seasoned recruiter or new to the ...

The AI Uptake Playbook (The 2026 Edition) How to Build Your Brand to Show Up in LLMs with Emotional Authority What will you say when your boss or client asks how your brand will survive once ChatGPT, Gemini, and Perplexity decide what people see—and buy? In the age of AI search, customers don’t scroll. They ask a question and get one synthesized answer. If your brand isn’t that answer, you’re invisible. The AI Uptake Playbook shows you how to change that. You’ll learn how to make your content choosable—the kind that LLMs trust, quote, and reinforce. Discover how to build “...

"Thriving Abroad: Wellness Practices for Expat Families and Children" is a comprehensive guidebook that offers valuable insights and practical advice for expatriate families seeking to create a healthy and balanced life while living in a foreign country. Drawing upon years of experience and research, this book explores various aspects of wellness, including physical, emotional, and social well-being, tailored specifically for expat families and their children. From managing cultural adjustments to maintaining strong family bonds, this empowering resource equips readers with effective ...

"The Distance Dilemma: Bridging Miles with Love for Expats in Relationships," explores the challenges and triumphs of love in long-distance relationships. The book explores the unique obstacles faced by couples separated by miles, cultures, and time zones. From tips on effective communication and trust-building to creative ways of bridging the distance, this book offers invaluable guidance to expats seeking to nurture and sustain love across borders. Whether you're a seasoned expatriate or embarking on a new adventure, "The Distance Dilemma" is a must-read for anyone seeking to forge a ...

In an era defined by rapid technological advancements and increasing global uncertainties, corporate leaders must navigate a complex landscape of potential threats to their organizations. "Preempting Disruption" is a crucial guide designed to equip executives with the insights and strategies necessary for comprehensive security planning. Drawing on real-world case studies and expert analysis, this book explores the multifaceted nature of security—from cybersecurity and physical threats to reputational risks and regulatory challenges. Learn how to practice proactive insider threat ...