Showing results by author "Roger D. Blackwell"
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From Mind to Market
- Reinventing the Retail Supply Chain
- By: Roger D. Blackwell
- Narrated by: Dennis McKee
- Length: 8 hrs
When companies like Wal-Mart, Kinko's, and Service Corp. International adopted active, consumer-driven marketing strategies in place of traditionally passive supplier/consumer relationships, they not only became more profitable - they became market leaders. Roger Blackwell explores what it means to be a mind-to-market leader and how any company, large or small, can beat its competition by employing visionary leadership strategies.
- By Tak on 03-17-05
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Regular price: $17.47