Showing results by author "Michael A. Cusumano"

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    • Microsoft Secrets

    • How the World’s Most Powerful Software Company Creates Technology, Shapes Markets, and Manages People
    • By: Michael A. Cusumano, Richard W. Selby
    • Narrated by: David Drummond
    • Length: 18 hrs and 3 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 12
    • Performance
      3.5 out of 5 stars 10
    • Story
      3.5 out of 5 stars 10

    Microsoft commands the high ground of the information superhighway by owning the operating systems and basic applications programs that run on hundreds of millions of computers around the world. Beyond the unquestioned genius and vision of Bill Gates, what accounts for Microsoft's astounding success? Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets.

    • 3 out of 5 stars
    • A history book

    • By Jeff on 05-12-16

    Regular price: $31.47

    • Judo Strategy

    • By: David B. Yoffie, Michael A. Cusumano
    • Narrated by: uncredited
    • Length: 47 mins
    • Unabridged
    • Overall
      3 out of 5 stars 13
    • Performance
      2.5 out of 5 stars 10
    • Story
      3 out of 5 stars 8

    Competition on the Internet is breaking down industry barriers and creating fierce battles between industry giants and small-scale start-ups. The Netscape-Microsoft battles show how start-ups can avoid those conflicts by moving quickly to uncontested ground and, when that's no longer possible, by turning the strengths of dominant players against them. This article, which originally appeared in the January-February 1999 Harvard Business Review, is offered in audio form exclusively through Audible.

    Regular price: $2.95