Showing results by author "Fred Wiersema"

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    • How to Design a Great Customer Experience

    • By: Fred Wiersema
    • Narrated by: Jay Snyder
    • Length: 18 mins
    • Unabridged
    • Overall
      3 out of 5 stars 14
    • Performance
      3.5 out of 5 stars 9
    • Story
      3 out of 5 stars 10

    Business strategist and New York Times best-selling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, digital-only guides. This one focuses on what every leader should know about designing great customer experiences.

    Regular price: $2.95

    • The New Market Leaders

    • Who's Winning and How in the Battle for Customers
    • By: Fred Wiersema
    • Narrated by: P.J. Brown
    • Length: 3 hrs
    • Abridged
    • Overall
      2 out of 5 stars 14
    • Performance
      2 out of 5 stars 4
    • Story
      2 out of 5 stars 4

    In today's fast-paced economy, no manager or investor can afford to ignore the practical strategies and highly applicable insights offered in this path breaking audiobook.

    • 1 out of 5 stars
    • Very poor and monotonus

    • By Prashant on 06-18-03

    Regular price: $19.93

    • FT Press Delivers: Profiles of Remarkable Business People

    • By: Fred Wiersema, Dean LeBaron, Michael F. Golden, and others
    • Narrated by: Jay Snyder
    • Length: 2 hrs and 47 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
      0 out of 5 stars 0
    • Story
      0 out of 5 stars 0

    Though their industries might vary, these individuals have all become well-known for their leadership and dedication. Learn more about Captain D. Michael Abrashoff, Fred Wiersema, John Kao, and others.

    Regular price: $19.95

    • What's the Problem with Customers?

    • By: Fred Wiersema
    • Narrated by: Jay Snyder
    • Length: 23 mins
    • Unabridged
    • Overall
      2 out of 5 stars 1
    • Performance
      5 out of 5 stars 1
    • Story
      2 out of 5 stars 1

    Business strategist and New York Times best-selling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, digital-only guides. This one focuses on the critical importance of identifying your customers' true problem. Chances are, it's not what you - or they - think. But it's vital if you want to keep customers coming back, especially in these tough economic times.

    Regular price: $2.95