Showing results by author "Diana Farrell"

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    • Harvard Business Review, June 2006

    • By: Paul Hemp, Paul J.H. Schoemaker, Robert Gunthier, and others
    • Narrated by: Harvard Business Review
    • Length: 1 hr and 21 mins
    • Highlights
    • Overall
      3.5 out of 5 stars 13
    • Performance
      0 out of 5 stars 0
    • Story
      3 out of 5 stars 1

    This month's issue includes three complete articles: ""The Wisdom of Deliberate Mistakes," "Avatar Based Marketing," and "Profiting from the Long Tail." Plus, you'll hear OnPoint summaries of three articles: "Eager Sellers and Stony Buyers: Understanding the Psychology of New Product Adoption," "Leadership Run Amok: The Destructive Potential of Overachievers," and "Off Sites That Work." Finally, there are Executive Summaries of the three remaining articles.

    Regular price: $6.95