Showing results by author "Danny Ertel"
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The Point of the Deal
- How to Negotiate When Yes Is Not Enough
- By: Danny Ertel, Mark Gordon
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 51 mins
Why do so many deals that look good on paper end up in tatters? Deal makers often treat the handshake or signed contract - getting to "yes" - as the final destination in their bargaining journey rather than the start of a cooperative venture. Even worse, most companies reward negotiators on the basis of the number and size of the deals they're signing, giving them no incentive to negotiate deals that actually work.
must read book
- By Subramani on 04-12-08
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Regular price: $20.99