Showing results by author "Carl F. Mela"

Categories

All Categories

1 results
Sort by
    • What Is a Free Customer Worth? (Harvard Business Review)

    • By: Sunil Gupta, Carl F. Mela, Harvard Business Review
    • Narrated by: Todd Mundt
    • Length: 16 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 6
    • Performance
      4 out of 5 stars 4
    • Story
      4 out of 5 stars 4

    The significant role non-paying customers' play and how the implementation and understanding of their significance can make - or break - a business.

    Regular price: $1.95