Showing results by author "Bryce G. Hoffman"

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    • American Icon

    • Alan Mulally and the Fight to Save Ford Motor Company
    • By: Bryce G. Hoffman
    • Narrated by: Pete Larkin
    • Length: 14 hrs and 49 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 1,440
    • Performance
      4.5 out of 5 stars 1,288
    • Story
      4.5 out of 5 stars 1,285

    At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys­functional culture of infighting, backstabbing, and excuses.

    • 5 out of 5 stars
    • The best business book I ever read

    • By Michael on 10-07-12

    Regular price: $34.99

    • Red Teaming

    • How Your Business Can Conquer the Competition by Challenging Everything
    • By: Bryce G. Hoffman
    • Narrated by: Bryce G. Hoffman
    • Length: 8 hrs and 3 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 45
    • Performance
      4.5 out of 5 stars 39
    • Story
      4.5 out of 5 stars 39

    Red Teaming is a revolutionary new way to make critical and contrarian thinking part of the planning process of any organization, allowing companies to stress test their strategies, flush out hidden threats and missed opportunities, and avoid being sandbagged by competitors.

    • 1 out of 5 stars
    • Army stories

    • By Adam on 01-21-18

    Regular price: $28.00

    • Red Teaming

    • Transform Your Business by Thinking Like the Enemy
    • By: Bryce G. Hoffman
    • Narrated by: Bryce G. Hoffman
    • Length: 8 hrs and 3 mins
    • Unabridged
    • Overall
      5 out of 5 stars 2
    • Performance
      5 out of 5 stars 2
    • Story
      5 out of 5 stars 2

    The ingenious and counterintuitive practice of red teaming has its origins in the military and involves creating a group of devil's advocates to think like the enemy, challenge existing assumptions within an organisation and find holes in its strategy. It's a powerful cure for groupthink, tunnel vision and failures of imagination - ailments that have transformed many once-great corporations into the walking dead of the business world.

    Regular price: $21.31