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From top experts in the field, the definitive guide to grant-writing Written by two expert authors who have won secured millions of dollars in government and foundation grants, The Only Grant-Writing Book You'll Ever Need is the classic book on grant seeking, providing a comprehensive...

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Have you ever tried using ChatGPT and felt like it didn’t really get what you wanted? You’re not alone — and it’s not your fault. The truth is, most people don’t know how to ask properly, and that turns an amazing tool into something frustrating. But what if you could learn how to ask the right way... using just one prompt? In this clear, practical, and essential book, Ismar Souza — author of more than 30 books on learning, productivity, and digital business — reveals the prompt model you can use for any task with ChatGPT. Yes, one single prompt that can generate texts, ideas,...

Write a foolproof business plan that will set your budding business on the road to success from the get-go. When you set out on a road trip, do you leave the map behind? Do you decide to just wing it and see where you end up? You can use Writing a Business Plan Made Simple for Small Businesses and Entrepreneurs as your guide. With a comprehensive breakdown of everything you need in a stellar business plan, this audiobook is your one-stop guide whether you’re a first-time entrepreneur or experienced business owner.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.

This book will take the non-professional writer step-by-step through the process of creating a convincing, problem/solution white paper of around 2,000 words (approximately eight pages). By doing the specified pre-planning, the first time white paper authors can complete their rough draft in a single day. How to Write a White Paper in One Day is built around the white paper in one day template, which takes the guesswork out of structuring the paper.

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It’s time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy...

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

What if your newsletter could become the heartbeat of your business—and you could write it in under 30 minutes? In The Newsletter Engine, author and digital coach Jonathan Milligan reveals a proven, step-by-step system for turning one weekly email into a powerful engine that grows your audience, builds trust, and leads to sales—without the stress or guesswork.

In Writing Rediscovered, author and writing scholar Elizabeth Wardle invites you to transform your approach to writing through nine powerful "threshold concepts." These foundational ideas will reshape how you think, feel, and act as a writer.

Technical Writing For Dummies is a master class on how to build a career writing user manuals, e-learning, streaming, simulations, and more. Whether you're new to the field, a seasoned professional, or a technical person who needs to write, this guide arms you with the skills you need to cash in on this flourishing world of technical writing. As a tech writer, you'll need a robust skillset that allows you to offer clear and concise documentation for just about anything. This new edition of Technical Writing For Dummies—updated for today's tech writing advances—can get you there.

★ Do You Know The Fastest Way to Reinvent Your Life & Career? Publish Your Book on Amazon Kindle! ★ Everything instantly changes when you can say, "I wrote the book on it." Are you ready to stop dreaming about writing a book...and FINALLY just get it done? Then this is THE Most Valuable "How To Become an Author" Book you'll ever find. Getting Started with Amazon KDP reveals everything you need to know about writing books for Kindle. You'll discover how to: Save thousands of dollars on overpriced design and formatting services. Price your book in the Kindle "sweet spot" to maximize sales...

Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.

This user-friendly audiobook is filled with guidelines to help you write performance objectives, reviews, appraisals, and other performance documentation. The audiobook's tips and tools help you find language that's clear, descriptive, objective, and acceptable in today's workplace. Examples, questions, and activities will help you learn on your own, with your team, or with others in your organization.

Are your employees meeting their goals? Is their work improving over time? Understanding where your employees are succeeding—and falling short—is a pivotal part of ensuring you have the right talent to meet organizational objectives. In order to work with your people and effectively monitor their progress, you need a system in place. The HBR Guide to Performance Management provides a multi-step, cyclical process to help you keep track of your employees' work, identify where they need to improve, and ensure they're growing with the organization.

It's not easy for an entrepreneur to get a bank loan, find investors, and make it to the top of your industry. Many business owners find themselves overwhelmed in their business planning process, or even worse, they outsource the planning to an unqualified professional.

To get the job you want, you don’t just need a great resume—you need an outstanding resume, one that puts you in the top 1 percent of candidates for the job. That means ditching the same old advice you’ve been following with little results and adopting a tried-and-true process for getting your resume noticed in even the most competitive situations. In this book, Dan Clay breaks down the exact method he’s carefully developed over a period of 10 years and provides a precise step-by-step set of instructions for crafting the perfect resume, down to the last period.

Launch to Market provides a simple system to plan, track, and execute your book launch. It covers the basics of marketing in an easy-to-understand way, complete with exercises that will prepare you for your best launch ever. You'll see real sales numbers from an author who just did exactly what you're trying to do, with takeaways that will show you exactly how I did it.

A good technical writer always takes feedback and learns from it. This second edition is a complete re-write, incorporating readers feedback and making it so each section will stand alone in the book so you don't have to read it in order by chapter to utilize this book to be successful. In today’s fast-paced world, clear and precise technical communication is essential. Whether you’re an experienced writer, a professional enhancing your skills, or a newcomer, Mastering Technical Writing is the guide you need to elevate your craft and create clear, impactful documentation. Do you ...