Showing titles in Words, Language & Grammar

Mostly Americans need to take a fresh look at ourselves. To do that we need to apply critical thinking, add some skepticism, and be willing to replace answers with questions. Compiled from a decade of writings and contemplation, and further aided by a forty-year career in the world of business dealing with hundreds of companies, this book represents a synthesis between the theoretical and the empirical. Each chapter stands entirely on its own, but each stands stronger when joined with the others. The author’s goal is simply to have the listener challenge their preconceived notions.

The classic guide to business communications...updated for a new generation of media-savvy leaders.

From a New York Times best-selling historian comes the story of how the alphabet ordered our world. A Place for Everything is the first-ever history of alphabetization, from the Library of Alexandria to Wikipedia. The story of alphabetical order has been shaped by some of history's most compelling characters, such as industrious and enthusiastic early adopter Samuel Pepys and dedicated alphabet champion Denis Diderot. But though even George Washington was a proponent, many others stuck to older forms of classification.

Language is perhaps humanity’s most astonishing capacity - and one that remains poorly understood. In The Language Game, cognitive scientists Morten H. Christiansen and Nick Chater show us where generations of scientists seeking the rules of language got it wrong. Language isn’t about hardwired grammars but about near-total freedom, something like a game of charades, with the only requirement being a desire to understand and be understood.

What's true for training great trial lawyers is true for all winning presenters. According to renowned trial attorney and best-selling author Gerry Spence, presenting a case before decision makers is not simply a technique, but an occasion for summoning your deepest reserves to advocate on behalf of something crucial.

From Plato to present, the wisdom of the western world in writing is summarized. Oratory is also covered.

Distinguished author Phillip Lopate, editor of the celebrated anthology The Art of the Personal Essay, is universally acclaimed as “one of our best personal essayists” ( Dallas Morning News). Here, combining more than 40 years of lessons from his storied career as a writer and professor, he brings us this highly anticipated nuts-and-bolts guide to writing literary nonfiction. A phenomenal master class shaped by Lopate’s informative, accessible tone, and immense gift for storytelling.

 Born in 1909 in Jackson, Mississippi, Eudora Welty shares details of her upbringing that show us how her family and her surroundings contributed to the shaping not only of her personality but of her writing as well. Everyday sights, sounds, and objects resonate with the emotions of recollection. 

In 1994, an idealistic first-year teacher in Long Beach, California, named Erin Gruwell confronted a room of “unteachable, at-risk” students. She had intercepted a note with an ugly racial caricature and angrily declared that this was precisely the sort of thing that led to the Holocaust. She was met by uncomprehending looks - none of her students had heard of one of the defining moments of the 20th century. So she rebooted her entire curriculum, using treasured books such as Anne Frank’s diary as her guide to combat intolerance and misunderstanding.

In his first book since the best-selling Fermat's Enigma, Simon Singh offers the first sweeping history of encryption, tracing its evolution and revealing the dramatic effects codes have had on wars, nations, and individual lives. From Mary, Queen of Scots, trapped by her own code, to the Navajo Code Talkers who helped the Allies win World War II, to the incredible (and incredibly simple) logistical breakthrough that made internet commerce secure, The Code Book tells the story of the most powerful intellectual weapon ever known: secrecy. 

As practical as it is inspiring, The Art of Creative Writing remains a timeless, illuminating guide that teaches every writer, and aspiring writer, how to create works that are both compelling and enduring. 

Sparky Sweets, PhD, and Wisecrack proudly present this outrageously funny, ultra-sharp guide to literature based on the hit online series, Thug Notes. Inside, you'll find hilarious plot breakdowns and masterful analyses of 16 of literature's most beloved classics, including: Things Fall Apart, To Kill a Mockingbird, Hamlet, The Catcher in the Rye, Lord of the Flies, Pride and Prejudice, and more!

Some of the most rewarding pages in Henry Miller's books concern his self-education as a writer. He tells, as few great writers ever have, how he set his goals, how he discovered the excitement of using words, how the books he read influenced him, and how he learned to draw on his own experience.

Hundreds of thousands of teachers have used this highly practical guide to help K-12 students enlarge their vocabulary and get involved in noticing, understanding, and using new words.

Leaders, business owners or people who want to get things done effectively need strong writing communications skills. This book offers useful insights into how to make your writing more persuasive and memorable. These are the tips, advice points, and examples of an expert communicator. Whether it’s persuading through newspaper “op-eds,” speeches, or even during crisis communications, “A Wordsmith’s Work” will improve the success of your message and enhance the reputation of your chosen messenger.

Curso de escritura creativa convierte en libro las clases que Brandon Sanderson lleva 16 años impartiendo anualmente en la Universidad Brigham Young, donde estudió. Él mismo dice que nunca ha dejado de darlas porque es un recurso que necesita para seguir creciendo como escritor. El curso se centra en los engranajes de la escritura y tiene un enfoque muy práctico; en él nos habla de la trama, la ambientación y los personajes, pero también de la parte empresarial.

Jump into the captivating world of creativity and entrepreneurial spirit with Creativity for Sale, an inspiring how-to guide by creative director and bestselling author Radim Malinic. Full of tried, tested, and proven insights gained from 20+ years in the creative industry, this book is your personal blueprint to turn your passion into profit.

This highly respected veteran newsman shares the stories he's long kept under wraps. Schieffer goes beyond the news everyone is familiar with to share the compelling anecdotes only his colleagues were previously privy to. Says the author, "I want to tell you about the parts that didn't get on television or in the paper." The result is an eye-opening glimpse behind the scenes of the news business.

Poetics and Rhetoric are the two major works by Aristotle which, after more than 2,000 years, remain key behavioural handbooks for anyone interested in story, performance, presentation and indeed psychology. The continuing influence of Poetics, for example, is readily discernible even among the scriptwriters of Hollywood!

A step-by-step guide to French pronunciation that will help you build your confidence and communicate better in French. Aimed at beginners and intermediate students, this short course focuses on spoken French and will help you improve your pronunciation, confidence and fluency. The free booklet will show you how to pronounce each sound and give real-life examples of where these sounds are used. You will recognize why you mispronounce certain words and which sounds you need to focus on. You can practise the French sounds while listening to the French speaker.