Showing titles in Business & Careers

Job Crafting is a rigorous, modern take on job redesign that empowers workers to transform the jobs they have into the ones they want. Through the process of job crafting, a worker proactively alters their job to emphasize tasks that better align with their skills or that allow opportunities to learn new skills, with the help of executives who are willing to transform their organizations into supportive work environments.

Marketing through social media has evolved into a very effective strategy for companies of all sizes. Businesses are turning to social media in greater numbers than ever before in order to spread awareness of their brands, goods, and services. Social media marketing is increasingly becoming the go-to method for interacting with target audiences and creating profitable companies. This is true for both major organizations and intelligent entrepreneurs who run their own businesses. Social media marketing has the potential to help companies reach a wider range of consumers, create connections ...

I have an enormous amount of respect for people who consider themselves entrepreneurs. People who, in most cases, take tremendous risks in hopes of experiencing tremendous rewards. Not only for themselves but for the world at large. Entrepreneurs hire the most people, drive the economy, create innovation, promote research and development, while shaping new products and services.

The modern working world doesn't leave much time for reflection. Leaders in particular are encouraged to speed ahead, make quick decisions, and seek swift solutions to any problem that may arise. However, the full-speed-ahead approach can backfire. By taking time to pause and reflect, it's possible to notice new pathways and develop innovative solutions that allow for impactful results. Executive coach Janet M. Harvey has worked with leaders and teams around the world to explore the common tensions that arise in the workplace.

“The topics and techniques covered in Mykola’s book are extensive, making it an invaluable, practical resource for propelling your journey toward true success,”—Allan Pease, #1 NY Times Bestselling Author. Imagine how your life could change for the better… …If you were to leave behind all your self-destructive habits, sabotaging behaviors, and limiting beliefs. Picture a life where your mindset and decision-making process evolve into ones that constantly advance you. How much could your life change if you started eating right, exercising regularly, and getting enough sleep? What...

Here Be Dragons takes us on ones mans quest to make healthcare more accessible and affordable for all. Web Golinkin began his healthcare leadership journey by starting the first 24-hour cable TV network dedicated to health, America's Health Network, which was eventually sold to Fox. He then helped to revolutionize healthcare with RediClinic, one of the first companies to put healthcare clinics inside drug, grocery, and big box stores, and was later sold to Rite Aid. More recently, Web was CEO of FastMed, one of the nation's largest and fastest-growing operators of urgent care clinics.

Our book demystifies the art of negotiation, proving that with the right techniques and mindset, anyone can become a master. Say goodbye to self-doubt and hello to confident deal-making! Arm yourself with the proven strategies in this book, and watch as you navigate negotiations with confidence and acumen, regardless of your starting point.

As a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves? The Giant's Ladder, by Elizabeth Chabe, offers a pathway to do just that. This guide is specifically crafted for scientists stepping into leadership roles, marketing professionals within scientific organizations, and communication experts in research institutions. It provides a clear, insightful approach to sharing and promoting scientific innovations, products, and services.

In Push Play: Gaming for a Better World, Dr. Songyee Yoon describes how gaming can help us craft a better world together. Through stories from her career in the gaming industry, she outlines how innovations in gaming push industries forward and create a more equitable world for all.

Brand partnerships cut through the noise of modern-day marketing to drive billions of dollars of consumer preference, but hardly anyone talks about them. A practical, digestible, principle-based guide for developing strong brand partnerships has never existed... until now. Brand Together presents a principle-based approach for developing successful brand partnerships.

In Everyday PR: Harnessing Public Relations to Build Relationships, Brands & Businesses, Rubel draws upon her deep experience in all aspects of PR to help business owners, corporate executives, marketing professionals, and communications students of all types identify and capitalize on opportunities to grow their businesses.

In this enlightening book, you'll not only gain an understanding of what it truly means to be a consultant, but you'll also be equipped to decide if the thrilling world of consultancy is your calling. Dive in and explore the multifaceted realm that beckons those with a passion for problem-solving, innovation, and strategic partnership, and a true and deep connection with clients.

Many people feel stuck where they are, in a job they don’t like with no hope of where to go. In this illuminating book, listeners embark on a journey of self-discovery and professional growth, learning how to confidently navigate the often daunting terrain of career transitions. With empathy and practical wisdom, Dr. Anish Kaushal shares insights and actionable advice for individuals at every stage of their careers.

The Evolution of HR: From Personnel Management to People and Culture. This was such an interesting book to write, as we define what the People and Culture Officer responsibilities should be. Over the years, the field of Human Resources has undergone a significant transformation, evolving from a traditional focus on personnel management to a more strategic emphasis on people and culture. This shift has been driven by changing workforce dynamics, increased competition for talent, and a growing recognition of the importance of employee engagement and well-being in driving organizational ...

In The Future of Community, a team of Web3 visionaries and tech-savvy executives delivers a groundbreaking new take on the seismic impact Web3 is having—and will continue to have—on our technological and social landscapes. The authors discuss why Web3 really is the "next big thing" to shape our digital and offline futures and how it will transform the world.

This ebook was designed to give CSR Practitioners the key elements and deep insight for developing or improving, and implementing their Corporate Social Responsibility programs. Corporate Social Responsibility (CSR) is a concept that has gained increasing prominence in recent years as businesses recognize the importance of not only generating profits, but also acting in a socially responsible manner. At its core, CSR refers to a company's commitment to operating in an ethical and sustainable manner, taking into account the interests of all stakeholders, including employees, customers, ...

Coleman delivers communication in a way you’ve never experienced before! He gives you the answers to all your question and more – examples that will blow your mind – straight up and to the point. With a little humor thrown in for effect. Tapping into his more than 30 years of experience in radio and advertising, Michael reveals the truth – what works and what doesn’t. His focus on the customer and how to make your branding, marketing, and sales always serve that customer is what makes this guidebook the ONLY book you need to skyrocket your business this year.

Gehaltserhöhung verweigert, Beförderung fällt aus oder die Leistungen Ihres Teams bleiben weit hinter den Möglichkeiten zurück? Wer trotz optimaler Vorbereitung, Top-Kompetenzen und harter Arbeit nicht weiterkommt, der steht oft am Rande der Verzweiflung – doch was, wenn der Fehler "im System" liegt? Dann gibt es eine gute Nachricht: Denn mit der effektiven Methode der systemischen Fragen gehen Sie Problemen ganz einfach auf den Grund und dieses Buch zeigt Ihnen, wie! Die Belegschaft, das Projektteam oder die gesamte Firma: Ganz gleich, in welchem Umfeld Sie sich bewegen, Sie sind niemals allein, sondern stets eingebunden in komplexe Systeme.

Many people find it difficult to navigate change in order to reach their full potential. Angela Burgess's motivational autobiography "Are You on the Right Bus?" will revolutionize the way you approach your career and life. Angela provides personal stories from her career, taking you on a captivating journey that led her to where she is today. Through her book, Angela will give you motivation and advice on how to make necessary changes to become your most confident self.

Entrepreneurial leaders think differently. They do their own research, then take decisive actions. They weigh risks versus rewards. They're creators, problem solvers, and take on challenges as opportunities. Most importantly, they view their business as a chapter in their life, not their identity. They love to empower others to grow their business through innovation, continuous improvement, and 5-star customer experience.