What If? So What?  By  cover art

What If? So What?

By: Perficient Inc.
  • Summary

  • What If? So What? is the podcast where we discover what’s possible with digital and figure out how to make it real in your business. Join host Jim Hertzfeld, Principal and Digital Strategist, as he interviews industry experts and veterans to dissect the buzz, challenge the status quo, and translate grand visions into tangible actions. Because it's not just about dreaming big, it's about asking the right questions: 'What If?' 'So What?’, and most importantly, “Now What?”

    © 2024 What If? So What?
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Episodes
  • What If Your Twin Was Living In Your Computer? An Interview With Claus Torp Jensen
    Jun 5 2024

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    In this episode, Jim welcomes Claus Torp Jensen, a seasoned expert in digital transformation and innovation, to discuss the fascinating realms of ambient computing and digital twins. Claus shares his insights on how these technologies are transforming industries, the importance of a proper mindset for innovation, and the critical role of storytelling in driving change. Jim and Claus also delve into the confluence of factors that have brought these technologies to the forefront and the challenges companies face in adopting them.

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    17 mins
  • The Rundown: 5 Technologies You Didn't Know You Needed
    May 22 2024

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    In this episode, Jim Hertzfeld sits down with Mike Kosiek, technology product director at a Fortune 100 retailer, to explore the technological innovations shaping 2024 and beyond. The two delve into a discussion that spans practical applications of emerging tech to speculative technologies that could redefine industries.

    Discussion Highlights:

    · Retail Wisdom and Tech Innovation

    · Personalization and Real-Time Applications

    · Strategic Investments in Speculative Technologies

    · Exploring Digital Twins and Augmented Reality

    · The Potential of Blockchain

    · Understanding the Metaverse

    · Navigating the World of Cryptocurrency and NFTs

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    29 mins
  • What if You Could Be as Customer Obsessed as a Retailer? An Interview With James Hannis, Chief Architect Cardinal Health
    May 1 2024

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    In this episode of "What If? So What?" host Jim Hertzfeld sits down with James Hannis, the visionary chief architect at Cardinal Health. With a legacy in retail, James brings a unique perspective to the transformation of patient care through digital innovation. Dive into a discussion about the fusion of healthcare and retail strategies, the personalization of patient care, and the speed of service delivery that today's healthcare consumers expect.

    Episode Highlights:

    • James describes his background in retail and how it shapes his approach at Cardinal Health
    • The complexity of catering to diverse healthcare personas and ensuring tailored experiences
    • The challenge of applying retail marketing strategies within the privacy-sensitive healthcare industry
    • Insights on leveraging speed and agility to improve customer engagement in a B2B healthcare setting
    • The evolution of Cardinal Health's digital platforms to meet the ever-changing landscape of healthcare distribution and patient interaction


    Timestamps:
    0:58 – Introducing James Hannis and Cardinal Health
    2:28 – The shift toward personalized healthcare experiences
    4:56 – Adapting retail speed to healthcare delivery
    6:39 – Overcoming privacy and tech hurdles in health personalization
    8:38 – James's advice for embracing digital speed in traditional businesses

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    10 mins

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