In this episode of the Payback Pod, host Joel Williams engages in a captivating conversation with Tash Courtenay-Smith, a renowned entrepreneur, journalist, broadcaster, and best-selling author. Tash is the founder and executive producer of DTC Live, Biz Kids, Tash Talks, and The Notting Hill Company. She also serves as an investor, CEW board member, and former Daily Mail staff journalist.

Tune in as Tash reveals her remarkable transition from traditional media to leading the charge in digital commerce and branding, offering invaluable insights for both emerging and experienced business professionals.

Key Topics Discussed:

1. Transition from Journalism to Digital Commerce:

She reflects on her tenure at the Daily Mail and the evolving landscape of journalism and shares her journey from a successful career in journalism to becoming a pioneer in digital commerce and branding.

1. The Birth of "Biz Kids:

The inspiring story behind "Biz Kids," a social enterprise Tash launched during the lockdown, and its mission to create a positive impact.

1. "Make Me a Goddess" Song:

An exciting discussion about "Make Me a Goddess," a hit pop song from Biz Kids that is trending on Spotify. Listeners can enjoy the song during the podcast!

1. Promoting on TikTok:

Tash discusses her experiences and strategies for leveraging TikTok to promote businesses, emphasizing the platform's potential.

1. DTC Live Initiatives:

A deep dive into the initiatives and significant impacts of her work at DTC Live.

1. Successful Direct-to-Consumer Strategies:

Essential elements for crafting a successful direct-to-consumer strategy in today's competitive market.

1. Challenges in Scaling a Business:

Exploration of the challenges entrepreneurs face when scaling their businesses, with a particular focus on the beauty industry, including issues like burnout, knowledge gaps, and the necessity of a strong team.

1. Meta's "She Means Business" Initiative:

Tash's involvement with Meta's initiative aimed at empowering women in business and its positive impact.

1. Future of E-commerce:

Tash's vision on how consumer behavior and market trends are shaping the future of e-commerce and a close-up of ChaChing’s innovative platform.

Host: Joel Williams

Producer: Yuliya Stancheva

Sound Design: Alpha Studio

Guest: Tash Courtenay-Smith

Links and Resources:

Tash Courtenay-Smith's LinkedIn: https://www.linkedin.com/in/natashacourtenaysmith/

DTC Live: https://www.linkedin.com/company/dtclive/

Biz Kids: https://bizkids.com/

Listen to "Make Me a Goddess" on Spotify: https://open.spotify.com/track/5yenrDYgDvCkGHAEKTeiej?si=tbJTmhdhTXyHJjyXQ7FSyg

Follow Us:

ChaChing For Business on Instagram: https://www.instagram.com/chachingforbusiness?igsh=MTdkdHJmYXc1NjJ2dg==

ChaChing for Business on LinkedIn: https://www.linkedin.com/company/83153863/admin/feed/posts/

Subscribe & Leave a Review

If you enjoyed this episode, please subscribe and leave us a review on your favorite podcast platform. Your feedback helps us bring you more amazing content!

Contact Us:

For questions, comments, or guest suggestions, please email us at joel.williams@chaching.me

In this episode, host Joel Williams chats with Lucy Toone, the Founder of Tomm Jewellery.

Lucy shares how she entered the world of e-commerce and established Tomm Jewellery. A key highlight of the conversation is Lucy's insights into the importance of understanding your customer base thoroughly to enhance sales strategies. She explores various avenues for e-commerce growth, including affiliate marketing and new ecommerce platforms such as Chaching.

As a young entrepreneur, Lucy delves into the challenges she has navigated while building a vibrant company culture and assembling a talented team. She emphasizes the significance of learning from failures and leveraging them as stepping stones for business success.

Lucy also reveals her sources of inspiration and the pivotal mentorship that has guided her in the jewellery industry and reflects on what truly differentiates Tomm Jewellery in this highly competitive market.

Subscribe to The Payback Pod for more engaging stories of entrepreneurship and growth!

Host: Joel Williams

Producer: Yuliya Stancheva

Sound Design: Alpha Studio

Guest: Lucy Toone, Founder of Tomm Jewellery

In this episode of The Payback Pod, host Joel Williams sits down with Oliver Hudson, the Founder of Soar With Us.

Oliver reflects on his career journey, sharing insights into how he has supported e-commerce brands in achieving significant growth. He discusses Soar With Us's approach and highlights their work with major clients like Essence Vaults. Notably, Oliver talks about the recent acquisition of a content agency aimed at enhancing their ability to provide paid creative services to D2C clients.

During the conversation, Oliver explains what sets Soar With Us apart from others in the market, emphasizing their talented leadership team and their commitment to building long-term relationships. They delve into the challenges the agency has encountered, particularly in rapidly hiring to meet increasing demand while maintaining service quality.

Oliver also discusses how Soar With Us has become more deeply integrated into their clients' financial strategies. He shares strategies for staying ahead in the ever-changing landscape of digital marketing and e-commerce, emphasizing continuous adaptation and innovation.

Furthermore, Oliver sheds light on maintaining a healthy work-life balance and draws inspiration from key figures in the business world. He outlines the top factors contributing to the success of e-commerce brands scaling to 8 and 9 figures and offers practical tips for DTC entrepreneurs aiming to scale their brands effectively.

Tune in to this insightful episode as Oliver Hudson shares his expertise and experiences in the world of e-commerce growth strategies and digital marketing.

Host: Joel Williams

Producer: Yuliya Stancheva

Sound Design: Alpha Studio

Guest: Oliver Hudson

Oliver Hudson is the Founder of Soar With Us, a full service digital marketing agency helping DTC e-commerce companies scale to 7 and 8 figures through done-for-you paid traffic, retention and funnel optimization.