The Hop - A Marketing Podcast By cover art

The Hop - A Marketing Podcast

By: Purple Bunny Marketing
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  • Summary

  • The Hop is a podcast designed to help small and medium business owners and marketers stay relevant in the ever-changing marketing landscape. We’ll help guide you with tips & tricks, the latest insights, and interviews with our staff and other experts in the field.
    Copyright 2023 All rights reserved.
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Episodes
  • Copywriting: How to Get People to Read Your Content

    Copywriting: How to Get People to Read Your Content
    Jun 10 2024

    In this episode of The Hop, Matt sits down with Martin to uncover the secrets to driving engagement with your blogs and EDMs (Electronic Direct Mail). They delve into effective strategies to get people to read your content, emphasising the critical role of headlines and subject lines in capturing interest and the potential and limitations of relying on AI for content creation.
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    10 mins
  • How Brands Get it Wrong on Social Media

    How Brands Get it Wrong on Social Media
    Jun 3 2024

    In this insightful episode of The Hop, Matt sits down with Nick to explore the pitfalls and triumphs of brand presence on social media. They tackle the critical issues brands face and offer practical solutions to elevate your social media game.
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    17 mins
  • Social Media Shoppers

    Social Media Shoppers
    May 28 2024

    In this episode of The Hop, Matt sits down with Sam from the Purple Bunny Marketing team to delve into the fascinating world of social media shoppers. Together, they explore the dynamic relationship between brand content and consumer behavior, offering valuable insights for marketers looking to boost their social media strategy.
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    10 mins
Marketing Economics
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