The Digital Remodeler  By  cover art

The Digital Remodeler

By: Carl Willis - Remodeling Marketing Team
  • Summary

  • The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age.

    Join host Carl Willis, a seasoned home services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable home remodeling business in today's ever-evolving market.

    Whether you're a seasoned pro or just starting out, this show is the ultimate guide to help you modernize your business and thrive in the digital world.

    © 2024 The Digital Remodeler
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Episodes
  • Scaling Success: How to Systematize and Grow Your Contracting Business with Derek Isaac
    Jun 21 2024

    In this enlightening episode of the Digital Remodeler Podcast, your host Carl Willis welcomes Derek Isaac, an esteemed coach and founder of Rapid Results Creators, specializing in the contracting space. Derek shares his transformative journey from starting on the tools to leading his own successful subcontracting framing company and eventually transitioning into a full-time coaching role.

    Discover how Derek’s hands-on experience in the contracting world laid the foundation for his coaching career. He discusses the critical stages of growth for contractors, from the excitement and challenges of the early days to the complexities of scaling and managing a larger team. Derek emphasizes the importance of building systems and processes to ensure stability and profitability as businesses expand.

    Key insights include:

    • Growth Stages for Contractors: Derek breaks down the typical growth trajectory, from initial startup to team building, and ultimately becoming a full-fledged business builder.
    • Common Breaking Points: Learn about the pitfalls of scaling too quickly without the proper systems in place and the significance of consistent marketing efforts to maintain a steady flow of business.
    • Importance of Systems and Processes: Derek stresses the need for documented systems and processes to manage growth effectively and avoid becoming overwhelmed.
    • Financial Management Tips: Practical advice on understanding overhead, job costing, and the crucial distinction between revenue and profit to ensure financial stability.
    • Role of Marketing in Growth: Explore how marketing should evolve with your business, including the use of both inbound and disruption marketing strategies to stay top-of-mind with potential clients.
    • Hiring a Coach: Derek and Carl discuss when and why bringing a coach into your business can accelerate growth and provide valuable guidance through challenging transitions.
    • Long-term Vision: The importance of having a clear long-term vision for your business and aligning daily activities with that vision to drive sustainable growth.


    Derek also shares his top book recommendations for contractors looking to grow their business, including "Profit First" by Mike Michalowicz and "The E-Myth" by Michael Gerber, which offer invaluable insights into financial management and business systems.

    Towards the end of the episode, Derek provides practical steps for contractors considering hiring a coach and how to evaluate potential coaches to ensure a good fit for their specific needs and goals.

    Tune in to this episode to gain actionable insights and strategies to elevate your contracting business from one of the industry’s leading experts.

    Visit us online - remodelingmarketingteam.com

    Connect with us on Facebook - https://www.facebook.com/remodelmarketing

    Subscribe to our YouTube Channel - https://www.youtube.com/channel/UCnqpHHqgpvEs1wkfDMt95uA

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    38 mins
  • Navigating Small Jobs to Land Big Contracts: A Strategic Guide for Remodelers
    Jun 14 2024

    Are you a remodeling contractor looking to land bigger, more profitable projects? In this episode, we share proven strategies for leveraging small jobs to win large remodeling contracts.

    Learn how to:
    Identify the right types of small jobs to pursue

    • Overdeliver to create raving fans who refer you to their networks
    • Upsell additional services to increase project scope
    • Ask for referrals and reviews to expand your reach
    • Nurture relationships with past clients to stay top-of-mind


    By implementing these tactics, you can gradually level up from small gigs to major remodels and new builds. Small jobs provide the perfect opportunity to showcase your quality, professionalism, and expertise - impressing clients and positioning you for bigger contracts down the road.

    If you're ready to grow your remodeling business and attract your ideal projects, this is a don't miss episode.

    #remodelingbusiness #marketingtips #businessgrowthstrategies #landingbigcontracts #homeimprovementmarketing

    Visit us online - remodelingmarketingteam.com

    Connect with us on Facebook - https://www.facebook.com/remodelmarketing

    Subscribe to our YouTube Channel - https://www.youtube.com/channel/UCnqpHHqgpvEs1wkfDMt95uA

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    9 mins
  • Crafting Success: Matthew Anderson's Journey with MCA Woodworks in Kansas City.
    Jun 7 2024

    In this inspiring episode of The Digital Remodeler podcast, host Carl Willis sits down with Matthew Anderson, the visionary founder of MCA Woodworks, a thriving home remodeling company based in the Kansas City, MO metro area. With just four years under its belt, MCA Woodworks has already made a name for itself thanks to Matthew's entrepreneurial spirit and his unwavering commitment to artisan carpentry.

    Throughout the episode, Matthew shares his fascinating story, from the spark that ignited his passion for woodworking to the challenges and triumphs he's experienced while building MCA Woodworks from the ground up. He offers listeners a glimpse into his creative process, discussing how he approaches each project with a keen eye for detail and a dedication to craftsmanship.

    But Matthew's insights go beyond the realm of woodworking. He also delves into the lessons he's learned as a business owner, sharing valuable advice for aspiring entrepreneurs in the home remodeling industry. From managing client expectations to fostering a team of skilled artisans, Matthew's experiences provide a roadmap for success in this competitive field.

    Whether you're a seasoned remodeler or just starting out on your own entrepreneurial journey, this episode is a must-listen. Join Carl and Matthew as they explore the intersection of creativity, craftsmanship, and business savvy, and discover how MCA Woodworks is redefining excellence in the home remodeling industry.

    Visit us online - remodelingmarketingteam.com

    Connect with us on Facebook - https://www.facebook.com/remodelmarketing

    Subscribe to our YouTube Channel - https://www.youtube.com/channel/UCnqpHHqgpvEs1wkfDMt95uA

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    28 mins

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