• Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs

  • By: Katie Brinkley
  • Podcast
Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs  By  cover art

Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs

By: Katie Brinkley
  • Summary

  • Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.


    Imagine having a friend twice a week who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.


    Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.


    So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.


    Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place.


    Hosted on Acast. See acast.com/privacy for more information.

    Copyright Katie Brinkley
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Episodes
  • Just In: Adam Mosseri on Video Power and Future Trends #instagramupdate #adammosseriinterview
    Jun 13 2024

    Is your Instagram strategy feeling a bit stagnant? Tune into our latest QuickCast episode for exclusive insights from Instagram chief Adam Mosseri. We dive deep into the key factors driving post reach, the transformative power of video content, and the future of content discovery on the platform.


    Key Takeaways:


    1. Content Shares Matter: Mosseri emphasizes the importance of content shares in driving reach. The more your content is shared, the better it performs.

    2. Video Dominance: More than half of the time spent on Instagram is dedicated to video. Embrace video content to engage your audience effectively.

    3. AI-Based Recommendations: Instagram is focusing on showing users content from profiles they don’t follow, similar to TikTok’s "For You" feed.

    4. Support for Smaller Creators: Instagram aims to support smaller creators and improve their reach, though results may vary.

    5. Silent Viewers: Around half of all video impressions on Instagram are viewed with the sound off, so incorporating on-screen text is crucial.


    Stay ahead of the curve by leveraging these insights to refine your Instagram strategy. Subscribe to "Rocky Mountain Marketing" for more expert tips and strategies to elevate your social media game.


    Ready to explore the future of Instagram? Let’s dive in together!


    Learn more about Katie and Next Step Social Communications:


    Speaking: https://katiebrinkley.com/

    Website: https://www.nextstepsocialcommunications.com

    Linkedin: https://www.linkedin.com/in/katiebrinkley

    YouTube: https://www.youtube.com/channel/@rockymountainmarketing

    Instagram: https://www.instagram.com/iamkatiebrinkley/

    Facebook: https://www.facebook.com/groups/socialprofitlab


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    You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


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    #adammosseri #instagramupdate #adammosseriinterview #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness


    Hosted on Acast. See acast.com/privacy for more information.

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    11 mins
  • #Podcast #Production Made Simple: Low-Cost, Low-Risk Methods to Gain #Influence with Jerry Potter
    Jun 11 2024

    Are you ready to uncover the game-changing podcast strategy that's shaking up the digital marketing world? Imagine transforming your content into a powerhouse of impact and effortlessly growing your business authority. It's simpler than you think, and the results are mind-blowing. Get ready to revolutionize your podcast game and unlock the keys to success.


    The key moments in this episode are:

    00:00:00 - Introduction to Rocky Mountain Marketing


    00:01:44 - The Modcast Approach


    00:05:09 - Transition from Live Show to Podcast


    00:10:57 - The Modcast Content Creation Process


    00:12:34 - Overcoming Challenges in Podcasting


    00:13:38 - Audio vs. Video Podcasting


    00:14:43 - Leveraging Content Distribution


    00:17:44 - Overcoming Camera Shyness


    00:18:53 - Monetizing Podcasts and Audience Size


    00:25:05 - Introduction to Modcast Structure


    00:26:32 - Module Breakdown


    00:28:32 - The TSL Module


    00:31:12 - The Impact of Modcast


    00:34:22 - Conclusion and Call to Action


    Stay tuned to discover the groundbreaking modcast strategy that's taking entrepreneurs by storm. This is the game-changer you've been waiting for. Let's dive in and unlock the secrets to podcasting mastery.


    Visit Jerry Potter social media pages:


    Website: https://mrjerrypotter.com/modcast-marketing/

    LinkedIn: https://www.linkedin.com/in/mrjerrypotter/

    Instagram: https://www.instagram.com/mrjerrypotter/

    Youtube: https://www.youtube.com/@mrjerrypotter


    Learn more about Katie and Next Step Social Communications:


    Speaking: https://katiebrinkley.com/

    Website: https://www.nextstepsocialcommunications.com

    Linkedin: https://www.linkedin.com/in/katiebrinkley

    YouTube: https://www.youtube.com/channel/@rockymountainmarketing

    Instagram: https://www.instagram.com/iamkatiebrinkley/

    Facebook: https://www.facebook.com/groups/socialprofitlab


    #podcasting #podcaststrategy #modcasting #socialmediagrowth #businesspodcasts #socialmediastrategy #businessgrowth #contentcreation #brandawareness #digitalmarketing #smallbusinessowners #entrepreneurship #businessbranding #communitybuilding


    Hosted on Acast. See acast.com/privacy for more information.

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    35 mins
  • Atomic Habits for Massive Social Media Growth #mindset #businesssucess #book
    Jun 6 2024

    What if small tweaks to your social media habits could lead to big results? Sounds too good to be true, right? Well, it's entirely possible with the concept of atomic habits.


    In this episode, you will be able to:

    • Mastering Atomic Habits for Explosive Social Media Growth
    • Unlock the Secrets of Building Good Social Media Habits
    • Unleash a Consistent Social Media Engagement Strategy
    • Discover the Art of Reviewing Social Media Metrics for Success
    • Equip Yourself with Tools for Maintaining Social Media Consistency


    The key is to start small, stay consistent and track progress. Tiny improvements made daily, weekly or monthly will compound into something significant in the long run.


    What atomic social media habits are you ready to adopt first? Have you tried any of these techniques already?


    The key moments in this episode are:

    00:00:00 - The Power of Atomic Habits


    00:01:24 - The Impact of Small Changes


    00:03:04 - Applying Atomic Habits to Social Media


    00:10:59 - Applying Atomic Habits Cycle to Social Media


    00:14:45 - Building Social Media Habits for Growth


    00:15:08 - The Atomic Habits Cycle


    00:15:29 - Engagement and Continuity


    00:15:50 - Connecting Beyond the Podcast


    Learn more about Katie and Next Step Social Communications:


    Speaking: https://katiebrinkley.com/

    Website: https://www.nextstepsocialcommunications.com

    Linkedin: https://www.linkedin.com/in/katiebrinkley

    YouTube: https://www.youtube.com/channel/@rockymountainmarketing

    Instagram: https://www.instagram.com/iamkatiebrinkley/

    Facebook: https://www.facebook.com/groups/socialprofitlab


    You have a limited offer you can use now, that gets you up to 48% off yourfirst subscription or 20% off one time purchases with codeROCKYMOUNTAIN20 at checkout. You can claim it at: https://www.magicmind.com/rockymountain


    #atomichabits #book #habits #socialmediagrowth #businesssuccess #linkedinupdate #shortformvideos #socialmediastrategy #businessstrategy #podcasting#contentcreator #socialmediastrategy #socialmediathatworks #smallbusinessowners #businessgrowth #ceo #founder #denverbusiness


    Hosted on Acast. See acast.com/privacy for more information.

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    16 mins

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