Episodes

  • CEO & CMO of REASON Agency, an eCommerce Growth Consultancy, Will Perry

    CEO & CMO of REASON Agency, an eCommerce Growth Consultancy, Will Perry
    Oct 28 2022
    Will Perry is the CEO & CMO of REASON Agency, an eCommerce growth consultancy.Will is dedicated to accelerating growth for eCommerce businesses through 13 years of experience and REASON’s unique optimization strategies. Welcome to the show, Will. How did you get started?What is a media buyer?Google was #1, then FB came, and now who are the top ad platforms?Why is it that most fail when it comes to paid social ads?is the FB algorithm smart enough that you can just create a campaign and let it be?Why do brands jump around so much from agency to agency?Do Facebook Ads still work for ecomm & info brands?The need to get with TikTok Ads NOW while the going is good and the competition is lowHow to test your TikTok & Facebook ad creative like an elite media buyerHow to test & scale TikTok Ads with the 3-Step TikTok CPA Reduction SystemSplit-testing best practices to produce consistent results with paid social adsHow lack of testing is keeping you from scalingHow to reduce CPA with Facebook & TikTok Ads with the Ad Variable Isolation method Will's URLs https://www.linkedin.com/in/will-perry-4a483958/ www.reasonagency.co www.elitemediabuyersacademy.com contact: will@reasonagency.co
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    41 mins
  • Helping Ecommerce Brands Grow, With Brian Roisentul, Founder of BSRdigital

    Helping Ecommerce Brands Grow, With Brian Roisentul, Founder of BSRdigital
    Oct 18 2022
    Brian Roisentul is the Founder & CEO of BSR Digital, a performance marketing agency where we help e-commerce brands grow through paid ads and email/SMS marketing. Quin and Brian had an amazing conversation about e-commerce and Brian has some great ways of growing e-commerce brands. Please listen to the episode until the end, so you don't miss some of the golden nuggets Brian shared with us Tools and links mentioned: Text expander   https://textexpander.com/ Brian's Linkedin https://www.linkedin.com/in/brianroisentul/ Ecommerce report https://www.ecommercefuel.com/ecommerce-trends/ BSR Digital https://www.bsrdigital.com/ Fit Growth Machine https://www.bsrdigital.com/fit-growth-machine-podcast
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    49 mins
  • Managing Director at MATH Venture Partners and Co-author of Exit Right – Mark Achler

    Managing Director at MATH Venture Partners and Co-author of Exit Right – Mark Achler
    Aug 10 2022
    Mark Achler Managing Director at MATH Venture Partners and Co-author of Exit Right. Mark was an early employee of Apple and Head of Innovation at Redbox  What's your business story?Was RedBox the DVD rental ATM?What is Math venture partners?So you guys are not buying brands like aggregators, you are simply funding them?Where are these investments made? The US only?The only companies you invest in are digital tech?Can you give examples of companies or services funded?So if I were looking for funding for my agency I would approach Math?Please explain the process.What are things required for businesses?You co-wrote a book called Exit right, tell us about itAfter a big exit people show up everywhere telling you where to invest next, what do you do? https://www.mathventurepartners.com/ https://www.exitrightbook.com/ founder checklist https://www.amazon.com/Exit-Right-Startup-Maximize-Return-ebook/dp/B09PRH3VF2
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    42 mins
  • Word Of Mouth With CEO of CloudSpong, Jay Gibb

    Word Of Mouth With CEO of CloudSpong, Jay Gibb
    Jul 28 2022
    Today’s guest, Jay Gibb, is a former software engineer and the Founder and CEO of B2B SaaS company, CloudSponge. Together with his team, Jay has helped thousands of ecommerce store owners optimize their word-of-mouth sales since 2010. Jay is an expert at helping e-commerce stores build the right features to reduce customer acquisition costs and increase sales. Welcome to the show, Jay! You live in California, but you studied at SAIT?How did you get into software development?Do you still code?What is Cloudsponge?One easy way to boost sales in 2022?How to seamlessly allow shoppers to share wish lists, registries, and coupon discounts without leaving your website.It's harder than ever to get someone to share anything that is not a cat video or a hate message. How to we get people to share?How do we convince the user to upload their contacts?When a customer uploads their contacts who has access to them?early stages of LinkedIn they would ask us to upload our contacts to find who was already there, and then they would mass spam everyoneDoes it have affiliate tracking capabilities after the share?Do I need to know how to code to install it?what if my email is like protonmail? https://www.cloudsponge.com/qa https://www.linkedin.com/in/jaygibb
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    41 mins
  • Ecom Brokers With Ben Leonard #414

    Ecom Brokers With Ben Leonard #414
    Jul 5 2022
    Ben Leonard, best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail. Now Ben is doing it all over again and helping others to do the same with his ecommerce brokerage (www.ecombrokers.co.uk) Tell me about your journey to where you are nowWhat does Ecom Brokers do?Why sell your ecom business?How to build your business so it is sellable and valuable?What tips do you have to make the business transferable (So it doesn't need me)?How to actually plan and execute your sale (and how not to!)Biggest mistakes people makeWhat's the average multiple of an Amazon business today?Can a business without 12 months of trailling data, be sold at a fair price?Inventory is paid at landed cost, or sell value?what if I have a unique and patented product does that add much to the multiple?Do buyers still care that my brand is on Costco and Walmart shelves?Tell us about the ecom brokers movie!? Links and Contact For Ben Ben@ecombrokers.co.uk https://www.instagram.com/benleonardpro https://www.instagram.com/ecombrokers https://www.linkedin.com/in/benjleonard/
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    32 mins
  • Sell In Europe With Andy Hooper CEO of Global ECommerce Experts

    Sell In Europe With Andy Hooper CEO of Global ECommerce Experts
    May 23 2022
    Andy Hooper CEO of Global ECommerce Experts has been successfully expanding e-commerce brands into new markets for over 15 years. ⦁ Before we start, tell me what is a Petty Officer of the sea cadets⦁ Tell us about our journey⦁ Expanding your brand into Europe⦁ Has Brexit affected the expansion to Europe?⦁ is it worth selling on Amazon Europe?⦁ What is needed?⦁ Does Amazon collect taxes automatically?⦁ if I sell in Europe on Amazon and Shopify, do you recommend having Amazon fulfill my EU Shopify orders?⦁ Having inventory in 3 or 4 places becomes expensive, where should we store it?⦁ Is it cheaper to advertise in SOme European countries?⦁ For a US or Canadian company shipping products into Europe, what do we need?⦁ Do I require 1 VAT for all of Europe or does Germany require their own? Links to Andy Hooper https://globale-commerceexperts.com/https://www.linkedin.com/in/andyghooper/
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    37 mins
  • Amazon PPC With Brent Zahradnik Founder of AMZ Pathfinder #412

    Amazon PPC With Brent Zahradnik Founder of AMZ Pathfinder #412
    May 16 2022
    Brent Zahradnik Founder of AMZ PathfinderBrent started Amazon ads in 2015 and he already had a Google ads background. ⦁ The only guest to have been here 4 times⦁ Are you still in France?⦁ How many people do you have on your team now?⦁ What's new in the Amazon PPC world⦁ Do you use 1 ad per campaign? for relevancy⦁ Do you see better results with DSP or SP?⦁ How about DSP for external services, like yours for example?⦁ do you use Amazon Advertising Manager for anything? I created rules⦁ Do you have any clients that require the geographical ads, like Tire shops?⦁ If a new seller comes in and launches another Vitamin C, do they have any change running PPC?⦁ Can we still launch a product with only PPC?⦁ Do you do external campaigns bringing traffic to Amazon?⦁ Do you take them to your listing or the store? Links from this episode: https://www.amzpathfinder.com/https://sell.amazon.com/grow - Amazon Growth for new sellershttps://rytr.me/ Ai Content writer
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    50 mins
  • Robyn Johnson Founder and CEO at Marketplace Blueprint #411

    Robyn Johnson Founder and CEO at Marketplace Blueprint #411
    May 9 2022
    Robyn Johnson Founder and CEO at Marketplace Blueprint, and owner of Best from the nest ⦁ We are together in the SEMrush / Sellzone lifetime VIP circle⦁ I see you are also a professor on the SEMrush Academy free course⦁ You are a VIP contributor for the search engine journal, how long have you been writing there?⦁ Robyn, I heard you started with $100 tell us the story⦁ We both know the days of starting with $100 are gone, do you think starting with $10K today would be as good as $100 back then?⦁ How did Marketplace Blueprint get started?⦁ I just looked at your site and I see you use Wikipedia-style links to your own content, I like that for SEO.⦁ A question I never asked anyone before: What terms do you put in the backend? is it stuff you don't want people to see in the front? Do you repeat them?⦁ What's number one for you? Main image, Title, or reviews?⦁ Since you have been around for a while like me, Do you still name your Amazon images with keywords? Alt tags⦁ What is the low-hanging fruit for people that want to optimize their own presence on Amazon?⦁ Do you still sell on Amazon or are you 100% on Marketplace Blueprint? Robyn Johnson Links https://marketplaceblueprint.com/show/https://www.linkedin.com/in/robynjohnsonaz/ Robyn's LinkedInhttps://www.semrush.com/academy/courses/how-to-sell-on-amazon-the-ultimate-step-by-step-guide-with-robyn-johnson - Free Course amzrobynhjohnson
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    43 mins