• Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO

  • By: GHA Marketing Ltd
  • Podcast
Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO  By  cover art

Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO

By: GHA Marketing Ltd
  • Summary

  • The weekly interview show where business & marketing leaders come to talk about the best practices in podcasting. You can listen to all our episodes and read our articles on https://ghapodcast.com/. Topics for the show include: B2B Marketing, B2B Podcasting, Podcasting, Podcast, B2B Lead Generation, Lead Gen, Backlink Generation, SEO Optimization
    Copyright 2024 GHA Marketing Ltd
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Episodes
  • The Digital Media Leader: Craft Content That Keeps Listeners Coming Back & Maximize Your ROI with Podcasts - Michael Lodge
    Jun 5 2024

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)

    Welcome to Podcast Gurus!


    Our guest today is Michael Lodge, an entrepreneurial leader with over 17 years verifiable regional and international B2B experience. Michael has demonstrated a deep understanding of the intricacies of the tech landscape and a passion for delivering valuable insights to audiences worldwide.


    Expect to learn:


    1. The importance of engaging speakers in podcasting to articulate complex tech topics for better audience comprehension.

    2. The high returns on investment offered by podcasts and why focusing on producing great quality content is more effective than prioritizing quantity.

    3. The challenges involved in transitioning from traditional print media to digital content creation.


    ….and many more!



    You can find Michael Lodge’s linkedin here:

    https://www.linkedin.com/in/michaelslodge/


    Check out his podcast here:

    EM360 Podcast: https://em360tech.com/tech-podcast



    Check us out on our Social Media:


    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd

    Instagram: https://www.instagram.com/gha_marketing/

    Tiktok: https://www.tiktok.com/@gha_marketing

    Twitter: https://twitter.com/GHAMarketing_

    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

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    40 mins
  • Brand SERP Guy: Google Defines Your Online Presence & Strategies to Rank Your Website #1 on Google - Jason Barnard
    May 29 2024

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)

    Welcome to Podcast Gurus! Our guest today is Jason Barnard the CEO of Kalicube, and Podcast Host of Branded Search (and Beyond) Podcast. Jason is also a writer and a digital marketer known as the “The Brand SERP Guy.”


    Expect to learn:


    1. The importance of knowledge panels on Google, representing factual information about individuals or companies.


    2. The importance of creating a personal website as an "entity home" for verification and consolidation of information.


    3. The role of SEO in packaging and presenting branding efforts for visibility in search results.


    ….and many more!


    You can find Jason Barnard’s linkedin here:

    https://www.linkedin.com/in/jasonmbarnard/


    Check out his podcast here:


    Branded Search (and Beyond) Podcast: https://brandedsearchandbeyond.com/


    Check us out on our Social Media:


    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd

    Instagram: https://www.instagram.com/gha_marketing/

    Tiktok: https://www.tiktok.com/@gha_marketing

    Twitter: https://twitter.com/GHAMarketing_

    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

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    50 mins
  • The HR Technologist: The Hidden Discrimination in HR & Build Better Workplaces with This Strategy - Lucinda Carney
    May 22 2024

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)

    Welcome to Podcast Gurus! Our guest today is Lucinda Carney, the CEO of Actus software and host at HR Uprising Podcast. In this podcast she shares insights and interviews with industry experts on topics related to HR, leadership, and personal development.

    Expect to learn:


    1. The importance of podcasts in elevating personal brand visibility, generating inbound leads and enhancing credibility.

    2. The strategies for launching a podcast, including the importance of having multiple episodes available at launch.

    3. The techniques for keeping discussions on track, summarizing key points and ensuring digestible content for listeners.


    ….and many more!


    You can find Lucinda Carney’s linkedin here:

    https://www.linkedin.com/in/lucindacarney/


    Check out his podcast here:

    HRUprising Podcast:https://hruprising.com/


    Check us out on our Social Media:


    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd

    Instagram: https://www.instagram.com/gha_marketing/

    Tiktok: https://www.tiktok.com/@gha_marketing

    Twitter: https://twitter.com/GHAMarketing_

    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

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    52 mins

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