Insider Secrets to a Top 100 Podcast | Podcasting, Marketing, Psychology  By  cover art

Insider Secrets to a Top 100 Podcast | Podcasting, Marketing, Psychology

By: Courtney Elmer | PodLaunch
  • Summary

  • Unlike other podcasts about podcasting that only cover the basics like tech and logistics, here you won't find the kind of podcasting tips you can get on Google.


    Because if high-quality audio, publishing valuable episodes every week, and "staying consistent" was the secret to a profitable top podcast, then that would mean everyone who spent over $100 on a mic and gives their best stuff away for free in every episode would be ranking in the Top 100 every week — and we both know that's not the case.


    So if you're a coach, consultant, or online expert who wants to start a podcast that actually gets noticed (or if you've already launched but you’re still getting less than 1k downloads per episode and aren’t converting as many leads as you want) you're in the right place.


    As a Forbes-featured Top 1% podcast host who's been dubbed “The Podcast Whisperer'' by CEO Weekly, Courtney Elmer is known as the leading authority on the psychology behind what makes podcasts succeed (or fail). After spending more than four years studying what separates successful podcasts from the ones that go unnoticed, Courtney and her team have helped over 60+ business owners and experts rank their podcasts in the Top 100 and turn their show into their #1 source of organic leads by applying the science of human behavior and psychology to podcasting.


    Ready to learn how to create a bingeworthy show that people are excited to listen to, get more reviews and rank in the charts every week, reach a global audience with your message, and convert more of your listeners into clients and customers? Hit play and let's dive in.



    Guests Include: Jordan Harbinger, John Lee Dumas, Gay Hendricks, Hal Elrod, Alex Sanfilippo, Adam Adams, Grant Baldwin, Josh Elledge, Deirdre Tshien, Brandon Lucero, James Wedmore, Kate Northrup, Stacy Tuschl, Katherine Beck, Jennifer Kem, Sara Wiles, Kate Erickson, and more.


    Popular Episode Topics Include: Starting a Podcast, Growing a Podcast, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning, Podcast Audience Growth

    © 2024 The EffortLESS Life®
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Episodes
  • The Real Reason Why Your Podcast Isn't Converting | Brandon Lucero
    May 24 2024

    You know when you listen to a podcast episode and you’re like, “This is creepy. It’s like they made this just for me. How did they know I needed this?! Are they in my brain?! Woah. HOW DID THEY KNOW?!"

    (Well. It’s me, hi. I’m doing it again).

    Look, no one (and I mean absolutely no one) starts a podcast and says, "I want to put all this effort in and get zero return."

    You *want* to reach millions with your message.

    You *want* a bingeworthy show that people rave about with their friends.

    And it sure would be nice to convert at least some of your listeners to clients and customers, wouldn't it?

    If you’re like, ummm DUH, YES then pay close attention because you’re about to learn how to drive more conversions from your podcast by learning how to communicate in a way that makes your listener pay attention while creating desire and demand for whatever program, product, or service you offer.

    My friend and mentor Brandon Lucero is a fellow top podcaster and a master at the art of persuasive communication, and I asked him to join us inside this bonus episode to show you the biggest reasons why your listeners aren’t converting to clients — and how to fix these once and for all.

    Ready to get more listeners saying “OMG, you’re in my head” and “How can I work with you?!” Hit play and let’s dive in.

    Episode Links:

    • The New Generation Entrepreneur Podcast with Brandon Lucero
    • Follow Brandon on Instagram

    Other Episodes You’ll Enjoy:

    • EP 238 | 4 Powerful Techniques to Keep Listeners Engaged Throughout Every Episode
    • EP 159 | 3 Surprising Content Mistakes that Are Costing You Clients


    → This episode was recorded on the Deity VO-7U

    Have a question you want me to answer? Shoot me a text!

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Ready to launch + grow your Top 100 podcast? Book a free strategy call

    NEW! Live Workshop: Insider Secrets to a Top 100 Podcast

    Connect with Courtney: Website | Instagram | Linked In

    Show more Show less
    18 mins
  • 4 Powerful Techniques to Keep Listeners Engaged Throughout Every Episode | Brandon Lucero
    May 22 2024

    If you want a podcast that thousands of people listen to, you first have to know how to get people to care about what you have to say.

    The problem? Most podcast hosts think “valuable content” is the key to growing an engaged podcast audience. So they teach as much as they can in every episode because they believe more information means more value.

    But it doesn’t work like that. (If it did, then your listeners wouldn’t lose interest and stop listening before finishing the episode).

    If you want to become a top podcast host, you need to learn how to speak your listener’s language. This is why I invited top podcaster and communications expert Brandon Lucero to join me in this episode to show you four powerful ways you can hook your listeners in, keep them engaged, and drive more conversions from your podcast.

    [SPOILER ALERT]
    these four techniques will allow you to stop creating episodes that blend in with others, make listeners rave about your content, keep listeners coming back again and again to binge your episodes, and raise their hands asking how to work with you.

    If you don’t want that, don’t listen. But if you’re ready to learn how, hit play and let’s dive in.

    Episode Links:

    The New Generation Entrepreneur Podcast with Brandon Lucero

    Follow Brandon on Instagram

    Other Episodes You’ll Enjoy:

    EP 236 | Steal My High-Converting Episode Framework

    → This episode was recorded on the Deity VO-7U

    Have a question you want me to answer? Shoot me a text!

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Ready to launch + grow your Top 100 podcast? Book a free strategy call

    NEW! Live Workshop: Insider Secrets to a Top 100 Podcast

    Connect with Courtney: Website | Instagram | Linked In

    Show more Show less
    19 mins
  • Should You Edit Your Own Podcast? | Shawn Shewchuk
    May 17 2024

    Have a question you want me to answer? Shoot me a text!

    "Do I really need a podcast editor? Or can I get by with one of those AI editing tools and call it a day?"

    This is a question I get asked all the time by people who value their time, and there's no shortage of opinions on this topic.

    But if you're a business owner who podcasts (or if you're someone who wants to turn your podcast into a business) there are some pros and cons you need to consider.

    I invited 2x bestselling author and award winning host Shawn Shewchuk to join me inside this episode, because he's helped over 12,500 entrepreneurs learn how to do more in less time — not by managing time, but by thinking about it differently.

    We're breaking down what you need think about as the CEO of your business (and your podcast) so that you can best answer this question based on your current stage in business, size of your team, unique business goals, and goals for your podcast.

    Ready to learn if editing your podcast is the best use of your time and energy during this stage of your podcasting journey? Hit play and let's dive in.

    → This episode was recorded on the
    Deity VO-7U

    Liked this episode? Share it and tag me @thecourtneyelmer

    Love the show? Leave a review and let us know

    Want our help to launch + grow your Top 100 podcast? Book a free strategy call and let's find out if we're a fit to work together.

    NEW! Join me for our next NO-PITCH Live Workshop: Insider Secrets to a Top 100 Podcast

    Get instant access to the weekly Own Your Voice digital newsletter with even more insider tips on how to rank and grow a Top 100 podcast that can converts your listeners to clients on repeat.

    Connect with Courtney: Website | Instagram | Linked In

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    20 mins

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