• How to grow your audience in a post-Facebook world

  • Mar 21 2024
  • Length: 1 hr and 2 mins
  • Podcast
How to grow your audience in a post-Facebook world By cover art

How to grow your audience in a post-Facebook world

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  • Summary

  • My newsletter: https://simonowens.substack.com/

    Earlier this month, I sent a newsletter to my audience with the subject line: “Ask me a question.” Basically I told everyone to jump into the comments section of the post and ask me any questions they have about the media industry or creator economy.

    Several of you did pipe in with some amazing questions. I then invited on Alexis Grant, the founder of They Got Acquired, to help me answer them.

    We answered questions on a range of topics like:

    1. Which media companies are succeeding with native advertising

    2. The best ways for media outlets to run live events

    3. How to grow your audience in a world where Google and Facebook are sending less and less traffic

    4. What a Substack advertising platform would look like.
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