Bombshell Business Podcast with Amber Hurdle  By  cover art

Bombshell Business Podcast with Amber Hurdle

By: Amber Hurdle
  • Summary

  • Driven women business owners and leaders passionately improve the lives of their families, employees, communities and the customers they serve. These female professionals join Amber Hurdle each week as she uses her experience working with international celebrities, Fortune 100 companies and small businesses to show women how to increase their self-awareness, build their confidence, improve their communication, and ultimately ground themselves in their personal power. Through strong company cultures, branding, marketing, networking, business systems and smart employee practices, women in business can and will change the world.
    Copyright 2016-2022 Amber Hurdle | Moxie Internal Relations
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Episodes
  • Perform like a Champion with Valerie Tyson
    May 23 2024
    In this electrifying episode of the Bombshell Business Podcast, Valerie Tyson, the Head of Strategy and Sports at Unrivaled Group, takes us on a journey of empowerment. She shares her passion for uplifting women in business and sports through her business and underscores the pivotal role of creating a personal board of directors for unwavering support, guidance, and mentorship. (Yes, we totally vibed!) Key Takeaways Data-Driven Empowerment: Unrivaled Women harnesses the power of AI and data analytics to empower women by demystifying their data and enabling strategic decision-making. Thriving Ecosystem: The platform curates thriving ecosystems where women can take charge of their data, fostering opportunities to secure optimal sponsor partnerships and business ventures. Community-Centric Approach: Valerie strongly advocates for a supportive community where women uplift each other in business, cultivating a culture of collaboration and empowerment. Want to learn more about building your personal board of directors? Tune in on your favorite listening app, on the website, or watch it on YouTube! About Valerie Tyson Valerie has over twenty years of B2B and B2C experience working with best-in-class global brands and sports properties + talent. She is a proven expert in brand strategy, digital media, integrated marketing, branded content, consumer insights, and business. She has worked with several Fortune 1000 companies, sports leagues, teams, professional athletes and entertainment properties, including the NBA’s Charlotte Bobcats and the Arena Football League’s Los Angeles Avengers. Prior to starting her own agency, Tyson served as Vice President of Digital at IMG, Vice President of Marketing & Digital performance at BRANDTHINK and Director of Client Services at Tocquigny. Currently, Valerie serves as the Head of Strategy and Sports at Unrivaled Group. Connect with Valerie LinkedIn Personal: www.linkedin.com/in/valerietyson/ LinkedIn Business: www.linkedin.com/company/unrivaledgroup Website: https://unrivaledgroup.com/ Unrivaled Women: www.unrivaledwomen.com Instagram: www.instagram.com/unrivaledgroup/ Contact Us link: https://unrivaledgroup.com/contact/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 mins
  • Cultivating Self-Love with Mary Young: Trailblazing Fashion, Ethical Entrepreneurship and Resilience
    May 16 2024
    Mary Young, a trailblazer in the fashion industry and an advocate for ethical and sustainable business practices is my special guest today on the Bombshell Business Podcast. Join us as we explore Mary's entrepreneurial journey while discussing the resiliency she developed, the values she upholds, and the wisdom she shares with fellow Bombshells. Key Takeaways Starting Young, Striving Strong: Mary started her business at just 23, facing initial skepticism due to her age and gender; however, she used this as fuel to succeed and connect deeply with her customer base. Ethical and Sustainable: Mary Young Lingerie stands out for its commitment to ethical and sustainable practices. From empowering garment workers with living wages to promoting mindful consumption, Mary's brand ethos reflects her values. Defining Success on Your Terms: Success isn't just about financial gains but about making a positive impact while staying true to your values. Mary encourages fellow entrepreneurs to define success on their terms and not be swayed by external pressures. Embracing Failure as Fuel: Mary's journey teaches us the power of resilience. She emphasizes that failures are inevitable but serve as stepping stones to growth. Embracing failure and learning from it is key to moving forward. Remember, success is not just about climbing the ladder but creating a life and business that aligns with your values and fulfills you. Want to hear more of Young Mary’s wisdom? (You see what I did there 😉) Tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Get 15% off at Mary Young with code "bombshell" Mary’s TedTalk Mary’s Podcast, The Self Love Club About Mary Young Mary is the founder of her namesake brand, MARY YOUNG, an ethical and sustainable Canadian made lingerie brand with an emphasis on igniting and inspiring moments of self-love. Mary is passionate about encouraging women to embrace their natural selves and challenging the societal expectations put on women. Connect with Mary LinkedIn: www.linkedin.com/in/maryryoung/ Website: https://maryyoung.com/ Email: hello@maryyoung.com Business Facebook: www.facebook.com/itsmaryyoung/ Instagram: www.instagram.com/itsmaryyoung/ X fka Twitter: https://twitter.com/itsmaryyoung TikTok: www.tiktok.com/@itsmaryyoung YouTube: www.youtube.com/@itsmaryyoung Pinterest: www.pinterest.ca/itsmaryyoung/ Personal Instagram: www.instagram.com/maryoforiattah/ X fka Twitter: https://twitter.com/maryoforiattah TikTok: https://tiktok.com/@maryoforiattah YouTube: www.youtube.com/@maryoforiattah Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 mins
  • Neuromarketing Explained: Transforming Marketing Strategy with Lauren Alexander
    May 2 2024
    Are you ready to talk nerdy with me? I hope so because today’s guest does just that! Lauren Alexander, VP of Marketing at Neurohacker Collective, joins me to discuss neuromarketing and how applying insights from neuroscience can improve our understanding of consumer behavior. We explore how understanding the brain can revolutionize your marketing strategies and connect with your audience on a whole new level. Key Takeaways Neuroplasticity and Marketing: We discuss how marketing messages can create new neural pathways, influencing purchasing decisions. Emotional Connections in Branding: Emotions play a crucial role in memory formation, and Lauren shares insights on leveraging emotional triggers to resonate with customers. Energy Conservation and Consumer Behavior: The brain is wired to conserve energy, affecting how consumers process information and make choices around perceived value. As you implement these neuroscience insights into your marketing efforts, remember to always prioritize emotional connections and authenticity. (See? I have been preaching the right way for a LONG time!) Want to become the hacker you never knew you could be? Tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Meet with Lauren Qualia Neurohacker Products (**Use the code bombshellbusiness for 15% off any order) About Lauren Alexander Lauren Alexander is VP of Marketing at Neurohacker Collective, a company focused on making wellness products best known for their Qualia Mind supplement. Lauren is the mother of two young children, a passionate gardener and biohacker. Her passion for biohacking is reflected in her upcoming book "The Biohacker Experiment," which is set to be released in 2024. Connect with Lauren LinkedIn: www.linkedin.com/in/laurenkayalexander/ Website: https://neurohacker.com/ Instagram: www.instagram.com/neurohacker/ Facebook: www.facebook.com/neurohackercollective Learn more about your ad choices. Visit megaphone.fm/adchoices
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    44 mins

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