Audiology Mastery: How to Build Your Dream Practice By cover art

Audiology Mastery: How to Build Your Dream Practice

By: Kevin St.Clergy | MedPB
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  • Summary

  • Recent changes in Audiology have left many practice owners struggling to grow. With 3rd party payers becoming more prevalent and reimbursements going down, getting enough people through the door to grow your practice is more challenging than ever before. Audiology Mastery is designed to provide you with the resources you need to grow your practice. On this podcast, you’ll learn how to increase revenue, improve patient and employee satisfaction, and build a practice that provides for your life without consuming your life. Host Kevin St.Clergy has been helping audiology and hearing aid practice owners grow for over 25 years. Having helped thousands of audiologists through his talks, books, and coaching programs, Kevin has discovered what works and what doesn't work from the best practices in the world. Growing your practice does not have to be a mystery, and Audiology Mastery will show you how. For more resources on growing your practice, visit us at MedPB.com
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Episodes
  • Unlock Scalable Growth: Marketing Hacks For Busy Audiology Practices

    Unlock Scalable Growth: Marketing Hacks For Busy Audiology Practices
    Jun 4 2024
    Hearing healthcare practitioners work hard to keep their practices busy. But more patients often equals less time for marketing, the very tool that brought them in. To avoid taking two steps back, practice owners must adopt smart marketing strategies instead of winging it. Having run and sold his successful practice, Brian Urban, President of CounselEAR, offers a unique perspective on the industry. In this episode, Brian will help us crack the code of sustainable practice growth. He delves deep into how to leverage marketing automation, tracking tools, and smart strategies to keep your practice growing, not scrambling. Brian Urban, Au.D., is the President of CounselEAR, an all-in-one system for practice management, reporting, record-keeping, and counseling. He also ran an audiology practice in Evanston, Illinois, before selling it in 2014. In this episode, Kevin and Brian will discuss: - The challenges he faced in growing his practice - The importance of building a strong professional network - The challenges of growing an audiology practice in 2024 - Extending a personal touch for patient retention - Seamless online scheduling with customization - How he stays on top of the latest audiology tech - Marketing essentials for practice owners - CounselEAR’s time-saving marketing automation tools - Tracking marketing efforts to ensure they’re converting to cash flow - His unconventional friend network hiring method - Tools for managing a remote workflow - The importance of working with trusted advisors when starting a practice - The value of mastermind groups - The impact of CounselEAR’s claims remittance feature - The importance of recurring revenue and diversified income streams - Starting a private practice with a clear value proposition - And other topics… Brian Urban, Au.D., is President of CounselEAR, an all-in-one system for practice management, reporting, record-keeping, and counseling. Previously owning an audiology practice in Evanston, Illinois, Brian has been active in the audiology field since 2000. He is a past president of the Academy of Doctors of Audiology and a distinguished fellow in the Audiology Academy of the National Academies of Practice. Brian has shared his expertise at many state and national conventions, covering topics such as patient counseling, documentation, HIPAA compliance, and physician marketing. Connect with Brian: Brian’s LinkedIn: https://www.linkedin.com/in/drbrianurban/ Resources Mentioned: CounselEAR’s website: www.CounselEAR.com Academy of Doctors of Audiology (ADA): https://www.audiologist.org/ The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    45 mins
  • Banish Burnout and Double Your Profits with Audiology Assistants | Nichole Kingham

    Banish Burnout and Double Your Profits with Audiology Assistants | Nichole Kingham
    May 28 2024
    Sometimes, you need to ask for help. Or just hire it. Nichole Kingham of Audiology Academy has developed a widely used audiology assistant training program, ensuring practice owners can capitalize on the growth benefits of getting help. In this episode, Nichole will explain her reliable processes and procedures for hiring and onboarding assistant audiologists. She will also share her playbook for practicing at the top of the profession and growing successful practices. Dr. Kingham is the owner of Eastside Audiology and Chief Education Officer of Audiology Academy. She is passionate about developing practices and protocols, improving efficiency, marketing strategies, and training audiology staff. In this episode, Kevin and Nichole will discuss: - How her family history of hearing loss led her to audiology - How burnout led her to start Audiology Academy - Protocols for adding an audiology assistant to your practice - Her transition from employee to practice owner - The top three challenges she faced as a new practice owner - Cultivating solid patient relationships following a practice takeover - Why hiring an audiology assistant is a no-brainer for profitability - What to look for in an audiology assistant - The challenges of owning a practice - Her go-to marketing strategies - How leaning on experts can benefit practices of any size - Going outside your comfort zone to grow your practice - Talk tracks for effectively communicating with patients - And other topics… Nichole Kingham is the owner of Eastside Audiology and Chief Education Officer at Audiology Academy, an online audiology business training platform for practice owners. She is the past president of Washington State Audiology Academy and was a member of the 2012 James Jerger Future Leaders in Audiology class. Nichole has worked in private practice since 2003, where she hired the first audiology assistant in Washington State. She has trained and promoted audiology assistants since 2009. Connect with Nichole: Nichole Kingham’s Website: https://www.drkingham.com/ Nichole Kingham’s LinkedIn: https://www.linkedin.com/in/drkingham/ Resources Mentioned: Audiology Academy Website: https://www.audiologyacademy.com/ The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    37 mins
  • Blueprint Solutions: 45% of Your Patients Will Buy Their Next Hearing Aids From a Competitor! | Henrik Nielsen

    Blueprint Solutions: 45% of Your Patients Will Buy Their Next Hearing Aids From a Competitor! | Henrik Nielsen
    May 21 2024
    If you’re stuck in a revenue rut, the culprit might be a need for better efficiency in your practice management. Office management software can simplify operations and enhance patient retention, yet the plethora of features may be daunting. Henrik Nielsen’s expertise and experience working with private practices make him an excellent guide for perplexed practice owners struggling to figure it out. In this episode, he shares solutions for optimizing practice operations and shares insights into the effective use of marketing automation for patient retention and revenue growth. Henrik Nielsen is the president of Blueprint Solutions, a software services company providing clinic management solutions for hearing healthcare professionals. In this episode, Kevin and Henrik will discuss: - Current challenges for the hearing healthcare industry - The rise of managed care - Managing the patient lifecycle with automation - Marketing automation for patient retention and increased revenue - The cost of no-shows - Effective marketing strategies that have worked for Blueprint’s clients - How practice owners can gain control of online scheduling - Strategies for growth and sustainability in 2024 and beyond - How Blueprint Solutions is exploring AI - Efficient practice operations - And other topics… Henrik Nielsen is the president of Blueprint Solutions, a software services company providing clinic management solutions for hearing healthcare professionals. Originally from Denmark, he spent most of his career in the hearing healthcare industry, starting with Oticon where he managed IT and operations for five years. He has also worked at Bernafon, GN ReSound US, Resound Marketing, and Unitron Hearing. Connect with Henrik: Henrik’s LinkedIn: https://www.linkedin.com/in/henrik-nielsen-2b49762/ Resources Mentioned: Blueprint Solutions Website: https://blueprintsolutions.us/ The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    37 mins
Leadership Marketing Economics
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